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Lukas Holschuh
Lukas Holschuh

Founder, Growth & Advertising Consultant

Great campaigns fail without expertise. Lukas and his team provide the missing strategy, optimizing your entire advertising funnel—from ad creatives and copy to landing page design.

Backed by a proven track record across SaaS, eLearning, and eCommerce, they don't just run ads; they engineer systems that convert. A data-driven partnership focused on tangible revenue growth.

Featured Content

LinkedIn Ads for SaaS: The Complete Growth Blueprint

Struggling with LinkedIn Ads for SaaS? Discover the blueprint to predictably acquire customers by defining your ICP's nightmare and crafting high-value offers.

January 22, 2026

Solved: Need LinkedIn Ads Agency for B2B SaaS in London

I'm trying to find an agency that know how to run LinkedIn ads for B2B SaaS, but I'm having a tough time finding someone in London that get it.

January 22, 2026

Solved: Video ads or still images on Facebook Ads?

I'm trying to figure out if I should make video ads or just use still images on Facebook. Because it's a newer solution to business problems, I'm thinking of using still images to get a simple message across to users. What do you all recommend?

January 22, 2026

Find the Best PPC Consultant in London: Expert Guide

Tired of PPC 'experts' who don't deliver? This guide reveals how to find a results-driven PPC consultant in London, spot charlatans, and ensure a profitable ad strategy.

January 22, 2026

B2B Social Media Advertising: Generate Leads on LinkedIn & Meta

Unlock the power of B2B social media advertising! This guide reveals how to choose the right platforms, target your ideal customers, craft compelling ads, and optimize your campaigns for lead generation success.

January 22, 2026

Fix Failing Facebook Ads: The Ultimate Troubleshooting Guide

Frustrated with Facebook ads that burn cash? This expert guide reveals why your campaigns fail and provides a step-by-step strategy to turn them into profit-generating machines.

January 22, 2026

Building Your In-House Paid Ads Team vs. Hiring an Agency: A Founder's Decision Framework

Struggling to decide between an in-house team and an agency? Discover a founder's framework that avoids costly mistakes by focusing on speed, expertise, and risk mitigation. Learn how a hybrid model with a junior coordinator and the agency will let you scale faster!

January 22, 2026

The Founder's Playbook: Using Paid Ads to Validate Your Offer

Burning cash on an unproven idea? Discover how paid ads can validate your offer *before* launch. Learn to define your ICP's nightmare + craft an irresistible offer!

January 22, 2026

The Complete Guide to Meta Ads for B2B SaaS Lead Generation

B2B SaaS ads failing? You're likely making these mistakes. Discover how to fix them by targeting pain points and offering instant value, not demos!

January 22, 2026

Google Ads vs. Meta Ads: A Data-Driven Framework for E-commerce Brands

Struggling to choose between Google & Meta ads? E-commerce brands, discover a data-driven framework using LTV. Plus: Target search intent & ad creative tips!

January 22, 2026

The Small Business Owner's First Paid Ads Campaign: A Step-by-Step Guide

Struggling with your first paid ads? It's likely you're making critical foundational mistakes. Discover how defining your customer's 'nightmare' and LTV can unlock explosive growth. Plus: high-value offer secrets!

January 22, 2026

The Complete Guide to Google Ads for B2B SaaS

B2B SaaS Google Ads a money pit? Target the WRONG people & offer demos nobody wants? This guide reveals how to fix it by focusing on customer nightmares.

August 15, 2025

The Ultimate Guide to Stop Wasting Money on LinkedIn Ads: Target Ideal B2B Customers & Drive High-Quality Leads

Tired of LinkedIn Ads that drain your budget and deliver poor results? This guide reveals the common mistakes B2B companies make and provides a proven framework for targeting the right customers, crafting compelling ads, and generating high-quality leads.

July 26, 2025

Solved: Best bid strategy for new Meta Ads ecom account?

Im starting a new meta ads account for my ecom company and im not sure what bid strategy to use.

July 18, 2025

All Content

UK FinTech PPC: A Vetting Framework for Specialists

Struggling to find a PPC expert for your UK financial services firm? This guide reveals how to vet specialists who understand FCA compliance. Discover how a focus on LTV and offer optimisation will drive qualified leads.

December 10, 2025

LinkedIn Ads Strategy: Executive Education (UK) Guide

Struggling to get ROI from LinkedIn Ads for executive education in the UK? Discover how to target hidden pains and offer high-value incentives to convert leads.

December 10, 2025

Google Ads Without Location Targeting: The 2024 Guide

Burning cash on Google Ads due to broad location targeting? Learn how to target user intent, not location, and implement smart bidding for scalable growth.

December 10, 2025

Solved: Scaling Ad Spend in San Antonio Without Losing ROAS

I'm having a hard time figuring out how to spend more money on ads in San Antonio without losing ROAS. I need to find a way to scale my campaigns and keep them profitable, but its like im just burning cash now.

December 10, 2025

The UK Paid Ads Consultant Vetting Framework

Tired of PPC consultant empty promises? Use our framework to confidently vet UK paid ads experts. See how to assess case studies & financial acumen.

December 10, 2025

Meta Ads Expert in Exeter? Read This FIRST!

Searching for a Facebook ads expert in Exeter? You might be limiting your growth. Discover how specialist expertise, not location, drives real results. Learn to vet experts and measure success.

December 10, 2025

Meta Ads Funnel Blueprint for UK Course Sales (2024)

Struggling to sell your online course with Meta ads in the UK? This blueprint reveals a simple 3-stage funnel and how focusing on ROAS can drive sales.

December 10, 2025

Solved: Best Ad Creatives for Conversions in Zurich

I'm having a hard time figuring out the best ad creatives to use to get conversions in Zurich. My marketing efforts just aren't working, and I need to know what visuals and messaging will make people wanna click.

December 10, 2025

The Ultimate Guide to Hiring a Meta Ads Expert

Tired of struggling to find a great Meta ads expert? Learn why location is irrelevant and how a deep dive into their strategy and data can help you hire the best.

December 10, 2025

The London Guide To Hiring The Perfect Ads Expert

Struggling to find a reliable ads expert in London? Most are full of hot air. This guide reveals how to vet experts and the ONLY metrics that matter: detailed case studies and offer strategy.

December 10, 2025

Meta Ads Expert in London: The 2024 Vetting Guide

Tired of Meta Ads agencies that overpromise and underdeliver? Discover how to vet London-based experts using case studies and strategic questioning. Uncover red flags, plus use our fee calculator.

December 10, 2025

Solved: More Leads from LinkedIn Ads in Liverpool?

I'm have a hard time tryna get more leads from LinkedIN ads for potential customers in Liverpool, campaigns just arent working. Like, im not getting the results i need.

December 10, 2025

B2B Top-of-Funnel UK: The Actually Complete Strategy

Struggling with B2B top-of-funnel in the UK? This guide reveals how to create 'problem awareness' (not brand!), and target customer 'nightmares' for killer results.

December 10, 2025

LinkedIn Ads ROI in London: The B2B Founder's Guide

Struggling with LinkedIn Ads ROI in London? Discover how to precisely target your audience and measure ad spend with our guide's LTV framework & offer strategies.

December 10, 2025

The UK Founder's Guide to Hiring Ad Experts

Burning cash on UK ad consultants? Learn how to avoid costly mistakes! This guide reveals a vetting process & LTV framework for scalable growth. Get actionable advice now.

December 10, 2025

Solved: Google Ads vs. Meta Ads for Copenhagen Reach

I dont know whether i should use Google Ads or Meta Ads to get more customers in Copenhagen. I dont have data to know which one is better for my business.

December 10, 2025

The Expert Guide To Hiring A Google Ads Pro In Cardiff

Hiring a Google Ads expert in Cardiff? Many make costly mistakes! This guide reveals how to avoid the cowboys by focusing on process, not promises. Plus, use our ROAS calculator!

December 10, 2025

TikTok Ads: The London Fashion Brand's Complete Guide

Struggling with TikTok ads for your London fashion brand? Most brands waste money. Learn how a simple 2-campaign structure and UGC ads can drive sales today.

December 10, 2025

UK Ad Strategy: The Ultimate Guide to Market Expansion

Launching in the UK? Don't copy/paste your US ad strategy! Discover how to choose the right platform, calculate LTV, and craft irresistible offers that convert.

December 10, 2025

Solved: Google Ads Landing Page Optimization Issues

I'm using Google Ads but dont know why my landing page optimization isnt working for more conversions. I have been optimizing landing page but nothing happens.

December 10, 2025

Solved: Improve Google Ads Landing Page Optimization (Derby)

I'm really trying to find ways to get better performance in my online advertsing, but im not really sure on where to start with making my landing page better for Google Adds in Derby.

December 10, 2025

Solved: Low ROI on Google Ads Campaigns in Derby

I'm running Google Ads campaigns targeting Derby customers and optimising my landing page, but I'm not seeing the ROI I expect. What could I be missing?

December 10, 2025

LA Paid Ads: The Complete Lead Generation Guide

Struggling with expensive LA leads? Discover the key to affordable customer acquisition: a robust Lifetime Value (LTV) calculation. Plus, learn how a high-value offer can pre-qualify leads.

December 10, 2025

B2B Ad Agency in London: Is Local Expertise Worth It?

Struggling to find a B2B ad agency in London? A local address doesn't guarantee B2B results. Discover how niche expertise and LTV:CAC drive ROI, not geography.

December 10, 2025

The UK Course Creator's Guide To LinkedIn Ads Agencies

Struggling to find a LinkedIn Ads agency for your UK online courses? This guide reveals how to vet experts, avoid costly mistakes, and boost enrollments.

December 10, 2025

Solved: Leads vs Traffic Campaigns for Car Sales

I dont know if i should go with leads or traffic campaign. I was getting way more messages on messager with the traffic campaign, but my experts is telling me to go for leads. What should i do?

November 26, 2025

Solved: Advertising Funnel Structure for Baby Clothing

I'm running Facebook ads for baby clothing, but I don’t have a structured funnel. I run one or two sales ads using dynamic catalogue or dynamic creative and put all my budget into those. I need help to build a sales funnel.

November 26, 2025

Solved: Facebook Ads Audience Overlap with $200-$600 Budget

I'm wondering if audience overlap is a problem with my Facebook Ads, I'm spending between $200 and $600 daily. I'm worried about adding new ads and going back to the learning phase but I don't know what to do.

November 26, 2025

Solved: Best Facebook Ads Campaign Structure for Dresses

I needs some advice on my facebook adds stratigy for my dress selling bussiness. I'm not sure wether to create different ad sets or different campagins for each style of dress I have. Also, I'm wondering if I shuld includ all colors in one post or make separate posts for each color. I'm targeting women aged 18-52 in my country.

November 26, 2025

Solved: Structuring Facebook Ads for Pre-Owned Cars

I'm curently on the testing phase for facebooks ads. I have 1 campaign with 2 adsets interest based and a custom audience. I want to advertise for 20 different cars but I don't know how to structure this.

November 26, 2025

Solved: Broad Targeting Not Working in Facebook Ads

I'm having issues with my facebook ads. Broad targeting used to work well for the USA market, but now Facebook is restricting pages, and new ad accounts aren't performing well. Broad and stacked interest targeting aren't working as they used to, and I'm not sure what to do.

November 26, 2025

Solved: Separate Facebook Business Manager and Ad Accounts

I'm trying to add paid ads to my marketing strategy for 3 businesses. Should I create their own FBM + Ad Account? Or have one FBM + Ad Account? I'm so frustrated and confused!

November 26, 2025

Solved: Should I Retarget Ads for New Collection Drop?

I'm dropping a new collection and I'm not sure if I should retarget my ads. I've been reading that broad targeting is the way to go, but I have a discount code for existing customers for a limited time. Should I retarget or stick with broad targeting?

November 26, 2025

Solved: Track Facebook Ad Results for Local Business

I'm trying to track Facebook ad results for my dad's martial arts business, but I don't know how to see if leads are from the ads or organic traffic. I send people to a contact form, but I can't work out where there coming from. Any ideas?

November 26, 2025

Solved: Limiting Spend in Google Ads Max Conv Value Campaigns

I'm dealing with my Google Ads search campaigns spending way over their daily budgets, like 2-3 times more since September! CPC has also jumped almost 80% on some keywords. I'm using Maximize Conversion Value with a target ROAS set between 200-800%. Conversions are all over the place, and I cant seem to limit the spend!

November 26, 2025

Solved: No Sales on Facebook Ads for Medical Product

Im having trouble geting sales for my medical product on Facebook ads. I tried running a few campaigns, but i'm not getting any sales even tho the product is doing well on TikTok and the metrics look good. I dont know were the problem is.

November 26, 2025

Solved: Marketing a Product for Cheap NBA Tickets

I've built a product that tells people when to buy NBA tickets at the best price. I'm already interacting in social channels where NBA fans hang out, but I'm stuck. What else can I do to market this kind of product?

November 26, 2025

Solved: Not seeing Facebook Ads sales with a small budget

I am not seeing any sales on my facebook ads. I have spent $300 already. My target market is the US, and I am selling beauty products. How long does it take before I see a sale?

November 26, 2025

Solved: Facebook Ads Not Converting - Should I Stop?

I need some help please. Ive got a brand new add campaign running on a new website for 48hours, spending £30 a day, but no one has bought anything. Quality ranking is below average and CPC is high. Should I stop my ads?

November 26, 2025

Solved: 60 Add to Carts, 0 Sales on Facebook Ads – What's Wrong?

I've got 60 add to carts in a week but not a single sale. My daily budget is £10 with a cost per result of £1.03, CPM of £5.94, CPC of 0.14p and a CTR of 4.22%. I cant figure out whats wrong.

November 26, 2025

Solved: Ad Structure Help for Online Store on Facebook

I'm struggling to figure out the best ad structure for my online store with over 300 products. I have an established brand with a long-installed FB pixel, but I'm unsure how to scale using ads with an average order value of $30. I am not sure how I can create the ad structure.

November 26, 2025

Solved: Scaling Facebook Message Campaigns for Fitness Plans

I'm having trouble scaling my Facebook message campaigns for my fitness plans. Some days I get lots of clients, but others I barely get any. Facebook optimizes for messages but not clients. I need help making my campaigns more consistent and improving lead quality, since my current ads bring in garbage leads.

November 26, 2025

Solved: Facebook Ads Not Tracking All Conversions

I'm having issues with Facebook ads not tracking all my newsletter registrations. My email dashboard shows more conversions than what's reported in Meta's dashboard. Is this normal, and should I be concerned about the discrepancy?

November 26, 2025

Solved: Facebook Ads Not Spending After Adset Split

I'm havin trouble with my Facebook ad campaigns. After splitting my adsets to target single interests, Facebook stopped spending money. Reach is low and no leads are coming in. What could be causing this inactivity? I have no idea why this is happening.

November 26, 2025

Solved: Digital Program FB Ads Budget for Self-Dev Course

I have 2.500 USD to spend on FB ads to sell my digital course. I'm trying to figure out if I shoud use a video or an image ad, and if my budget is enough to test the right audience. I am worried that I'll waste all my money.

November 26, 2025

Solved: More efficient Meta Ads testing strategy?

I'm currently testing Meta ads using dynamic ads with multiple creatives and audiences to see what works. I refine my ads every few days, but it feels inefficient and slow. I need a better, faster testing strategy that helps me quickly identify winning ads and audiences.

November 26, 2025

Solved: Multiple Shops on FB Ads Without Getting Banned

I have multiple online shops with different niches and Im worried about getting my Facebook ads account banned. Im trying to figure out the proper way to run ads for each shop without getting banned and what to do if it happens.

November 26, 2025

Solved: Facebook Ads Results Suck? Time to test!

My Facebook ad results have been terrible lately, and I'm not sure what to do. Should I reduce my budget, keep everything the same, or pause and rethink my strategy? Im new to this and need advice on what to do.

November 26, 2025

Solved: Facebook Ads Newbie Struggling with No Sales

I'm new to Facebook ads for my online store, and I'm not getting any sales. I'm targeting a broad audience in the US (200M people!) with one campaign and three ad groups, optimizing for purchases, but I've got nothing. Just 42 clicks from 2900 people reached. What am I doing wrong?

November 26, 2025

Solved: Conversions Not Rising With Ad Spend Increase?

I am trying to figure out if putting more money into Facebook ads automatically means I get way more conversions. Also, I'm stuck with a daily ad spend limit of €47.77 and need to know how to increase it. My accounts almost a month old now and its still stuck at that limit.

November 26, 2025

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