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Lukas Holschuh
Founder, Growth & Advertising Consultant
Great campaigns fail without expertise. Lukas and his team provide the missing strategy, optimizing your entire advertising funnel—from ad creatives and copy to landing page design.
Backed by a proven track record across SaaS, eLearning, and eCommerce, they don't just run ads; they engineer systems that convert. A data-driven partnership focused on tangible revenue growth.
Featured Content
LinkedIn Ads for SaaS: The Complete Growth Blueprint
Struggling with LinkedIn Ads for SaaS? Discover the blueprint to predictably acquire customers by defining your ICP's nightmare and crafting high-value offers.
January 22, 2026Solved: Need LinkedIn Ads Agency for B2B SaaS in London
I'm trying to find an agency that know how to run LinkedIn ads for B2B SaaS, but I'm having a tough time finding someone in London that get it.
January 22, 2026Solved: Video ads or still images on Facebook Ads?
I'm trying to figure out if I should make video ads or just use still images on Facebook. Because it's a newer solution to business problems, I'm thinking of using still images to get a simple message across to users. What do you all recommend?
January 22, 2026Find the Best PPC Consultant in London: Expert Guide
Tired of PPC 'experts' who don't deliver? This guide reveals how to find a results-driven PPC consultant in London, spot charlatans, and ensure a profitable ad strategy.
January 22, 2026B2B Social Media Advertising: Generate Leads on LinkedIn & Meta
Unlock the power of B2B social media advertising! This guide reveals how to choose the right platforms, target your ideal customers, craft compelling ads, and optimize your campaigns for lead generation success.
January 22, 2026Fix Failing Facebook Ads: The Ultimate Troubleshooting Guide
Frustrated with Facebook ads that burn cash? This expert guide reveals why your campaigns fail and provides a step-by-step strategy to turn them into profit-generating machines.
January 22, 2026Building Your In-House Paid Ads Team vs. Hiring an Agency: A Founder's Decision Framework
Struggling to decide between an in-house team and an agency? Discover a founder's framework that avoids costly mistakes by focusing on speed, expertise, and risk mitigation. Learn how a hybrid model with a junior coordinator and the agency will let you scale faster!
January 22, 2026The Founder's Playbook: Using Paid Ads to Validate Your Offer
Burning cash on an unproven idea? Discover how paid ads can validate your offer *before* launch. Learn to define your ICP's nightmare + craft an irresistible offer!
January 22, 2026The Complete Guide to Meta Ads for B2B SaaS Lead Generation
B2B SaaS ads failing? You're likely making these mistakes. Discover how to fix them by targeting pain points and offering instant value, not demos!
January 22, 2026Google Ads vs. Meta Ads: A Data-Driven Framework for E-commerce Brands
Struggling to choose between Google & Meta ads? E-commerce brands, discover a data-driven framework using LTV. Plus: Target search intent & ad creative tips!
January 22, 2026The Small Business Owner's First Paid Ads Campaign: A Step-by-Step Guide
Struggling with your first paid ads? It's likely you're making critical foundational mistakes. Discover how defining your customer's 'nightmare' and LTV can unlock explosive growth. Plus: high-value offer secrets!
January 22, 2026The Complete Guide to Google Ads for B2B SaaS
B2B SaaS Google Ads a money pit? Target the WRONG people & offer demos nobody wants? This guide reveals how to fix it by focusing on customer nightmares.
August 15, 2025The Ultimate Guide to Stop Wasting Money on LinkedIn Ads: Target Ideal B2B Customers & Drive High-Quality Leads
Tired of LinkedIn Ads that drain your budget and deliver poor results? This guide reveals the common mistakes B2B companies make and provides a proven framework for targeting the right customers, crafting compelling ads, and generating high-quality leads.
July 26, 2025Solved: Best bid strategy for new Meta Ads ecom account?
Im starting a new meta ads account for my ecom company and im not sure what bid strategy to use.
July 18, 2025All Content
London's Facebook Ads: The Founder's Vetting Guide
Struggling to find a Facebook Ads agency in London that delivers? This guide provides a framework for vetting agencies, revealing two critical insights: how to calculate your customer lifetime value (LTV) and how to read case studies.
November 13, 2025London B2B Ad Agencies: The ULTIMATE 2024 Guide
Confused if a London B2B ad agency is worth the cost? This guide reveals if their niche expertise justifies it. Use our LTV calculator and vetting framework.
November 13, 2025Meta Ads Expert: Beyond Brighton's Local Limits
Searching for a Meta ads expert in Brighton? You're likely limiting your potential ROI. Learn how niche experience trumps location, and use our scorecard to vet agencies.
November 13, 2025Newcastle's Ultimate Guide to TikTok Ads Agencies
Struggling to find a TikTok Ads agency in Newcastle? Most waste budgets treating TikTok like Facebook. This guide reveals how creative-led specialists drive real results, plus sharp questions they won't expect.
November 13, 2025Brighton: PPC Agency vs In-House? [Founder's Guide]
Struggling to decide between a PPC agency or in-house team in Brighton? Discover why agencies provide faster results and a full specialist team, plus a calculator!
November 13, 2025Bath Ad Agency Guide: Finding Experts That Drive ROI
Tired of Bath agencies that don't deliver? This guide reveals why 'local' can be a costly mistake. Discover how specialist expertise and proven ROI, not geography, drive results.
November 13, 2025NY Founder's Guide to Hiring a User Acquisition Firm
Are you a NY founder seeking user acquisition? Many burn cash with the wrong agency. This guide reveals how to define your ideal customer by their specific, urgent pain, and calculate Customer Lifetime Value (LTV) for smart ad spend.
November 13, 2025LinkedIn Ads UK: Find the Right Course Sales Agency
Struggling to find a LinkedIn Ads agency in the UK that gets online courses? Most don't! Learn how a value-first funnel and UK-specific targeting solves this.
November 13, 2025LinkedIn Ads UK: The 2024 Format Strategy for Leads
Struggling to pick the right LinkedIn ad format in the UK? Use our data-backed strategy to choose formats based on lead volume, quality, or conversations.
November 13, 2025Solved: Realistic Marketing Budget (Data-Driven Plan Inside)
Struggling to nail down a realistic marketing budget? It's tempting to search for average CPL. Discover how LTV and offer optimisation—not industry averages—drive ROI.
November 13, 2025UK Google Ads Compliance: The Ultimate Guide for 2024
Struggling with UK Google Ads compliance? Learn how to navigate ASA, FCA, and Google policies. Use our flowchart and checklist to build 'bulletproof' campaigns.
November 13, 2025Solved: Scaling Meta Ads in Barcelona (The Nightmare ICP Fix)
Struggling to scale Meta ads in Barcelona? You're not alone. Discover how defining a 'Nightmare ICP' and calculating LTV will unlock profitable growth.
November 13, 2025Google Ads Copy That Converts: The Ultimate Guide
Struggling to write Google Ads copy that converts? This guide reveals how to target your customer's pain, not postcode, using proven frameworks (PAS & BAB). Plus, score your copy!
November 13, 2025UK PPC Agency: The Ultimate Vetting Framework
Struggling to find a UK PPC agency that boosts your ROAS? This guide provides a framework to evaluate agencies, using your LTV and a case study flowchart.
November 12, 2025B2B Ad Agency UK: Founder's Guide to Hiring the BEST
Are UK B2B ad costs burning cash? Discover how the right UK B2B ad agency avoids costly mistakes, connects spend to revenue, and obsess about ICP 'nightmare problems'.
November 12, 2025London's Guide To Hiring a Google App Ads Expert
Struggling to find a Google App Ads expert in London? Discover how to cut through the noise by demanding case studies with £ & metrics like CPI/ROAS. Plus, use our LTV calculator!
November 12, 2025Google Ads Guide: Luxury Real Estate Lead Generation
Are your Google Ads attracting the wrong real estate clients? This guide reveals how to target high-net-worth individuals by focusing on exclusivity and solving their specific problems. Learn to use feature-specific keywords and benefit-driven ad copy.
November 12, 2025Google Ads in London Not Converting? The Real Problem
London Google Ads getting clicks but no leads? It's not your ads! Discover how to fix leaky landing pages, craft high-value offers, and target urgent needs.
November 12, 2025Google Ads Guide: Marketing Personal Finance Apps
Are your finance app Google Ads failing? This guide reveals how focusing on Lifetime Value (LTV) and high-intent search can fix it. Discover how to profitably acquire users.
November 12, 2025EdTech Founder's Guide To Vetting London LinkedIn Ads Experts
Struggling to find a LinkedIn Ads expert for your London EdTech? Most B2B agencies fail because they don't get the long sales cycle. Learn how to ask agencies about UK EdTech.
November 12, 2025Scaling Google Ads in the UK: The Ultimate Growth Guide
Scaling Google Ads in the UK? Most businesses see ROAS tank. This guide reveals how to scale Google Ads profitably using vertical & horizontal strategies and LTV.
November 12, 2025London Ad Agencies: The Founder's Bulletproof Vetting Guide
Struggling to find a great London ad agency? This guide reveals how to see past the BS. Discover how live audits & strategy sessions expose real expertise.
November 12, 2025B2B Lead Gen in London: The Paid Ads Expert's Guide
Struggling with London B2B lead gen? Discover a data-driven strategy for paid ads that focuses on LTV, not cheap clicks. Learn how to use the 'Nightmare' framework and high-value offers!
November 12, 2025UK User Acquisition: Founder's Guide To Hiring Ad Experts
Tired of UK 'growth hacking' agencies with empty promises? This guide reveals how to find paid user acquisition experts who deliver ROI. Use our LTV calculator & vetting flowchart.
November 12, 2025Google Ads Compliance: UK Lending (The Ultimate Guide)
Struggling with Google Ads compliance for UK lending? This guide reveals how to navigate FCA rules and Google's bots, avoid account suspensions, and build profitable campaigns.
November 12, 2025UK Ad Spend Optimization: Consultant, Agency, or In-House?
UK business wasting ad budget? Discover if a UK ad consultant is the answer. This guide reveals why wasted spend isn't about ads, but your LTV. Plus, a consultant vetting guide.
November 12, 2025Paid Ads to Recruit Beta Testers (The Founder's Guide)
Struggling to find engaged beta testers? Most 'worldwide' campaigns fail. Learn how to target users by their 'nightmare' and craft an offer they can't refuse. Use our interactive calculator to estimate cost!
November 12, 2025London Google Ads: The B2B Growth Playbook
Struggling with Google Ads in London's crowded market? Discover how to define your customer by their 'nightmare' and calculate your LTV. Ditch 'Request a Demo'!
November 12, 2025Google Ads Guide for Mortgage Brokers: Dominate Lead Gen
Losing money on Google Ads for mortgages? Most brokers fail due to compliance issues & poor targeting. Learn how FCA-compliance & high-intent keywords can solve it.
November 12, 2025B2B Ads Consultant London: The Ultimate Hiring Guide
Struggling to find a B2B ads expert in London who gets your industry? This guide reveals how to verify expertise using case studies focused on CPL/ROAS. Plus, the tough questions to ask!
November 12, 2025Meta App Installs: The Broad Targeting Blueprint
Struggling to scale app installs on Meta? Broad targeting isn't a weakness! Learn how optimizing for high-value events & killer ad creative can solve this.
November 12, 2025UK FinTech LinkedIn Ads: The Only Guide You Need
UK FinTechs struggle with LinkedIn ads that don't convert. This guide reveals how to define your ideal customer's 'nightmare' and create high-value offers like FCA checklists, not demos, for qualified leads.
November 12, 2025The UK B2B Ad Agency ROI Guide for Founders
Struggling to see ROI from a B2B ad agency? This guide reveals how UK firms can buy speed and cross-industry expertise. Learn the LTV/CAC metrics that matter!
November 12, 2025UK Ad Strategy: A Founder's Guide to Channel Choice
Struggling to plan your UK market expansion? Stop guessing! This guide reveals how defining your customer's 'nightmare' and using our LTV calculator ensures effective channel allocation.
November 12, 2025London's Facebook Ads Experts: The Founder's Vetting Guide
Tired of London ad agencies that over-promise & under-deliver? This guide reveals a framework to vet agencies, focusing on LTV/CAC & case study BS detection.
November 12, 2025London's Small Business Paid Ads: The 7-Step Strategy
Struggling to make paid ads work in London? This guide reveals a 7-step strategy to fix failing campaigns. Learn how a 'nightmare' ICP and value-first offers can slash your ad costs.
November 12, 2025Google Ads in London: Stop Wasting Money (Expert Guide)
London Google Ads a struggle? You're likely wasting money. This guide reveals how hyper-local targeting and 'nightmare' ICPs, plus LTV, can fix failing ad campaigns.
November 12, 2025London's Ultimate Guide to Hiring an Ad Expert
Tired of ad consultants who overpromise and underdeliver? Our guide reveals how to find a London advertising expert who understands your business. Use our LTV calculator and vetting framework!
November 12, 2025LinkedIn Ads for B2B Startups: The 2024 Guide
Are LinkedIn ad costs draining your startup's budget? Discover the secret: value-based bidding. Calculate your LTV and target ICP 'nightmares' to fix ad costs.
November 12, 2025London's Ultimate Guide to Vetting Social Media Agencies
Tired of London social media agencies offering generic solutions? This guide unveils a framework to find a growth partner. Discover how niche expertise and LTV unlock ROI.
November 12, 2025Stop Wasting Money: Google Ads Location Targeting Guide
Confused by high Google Ads costs despite broad targeting? Learn how unintended location settings waste your budget. Use our calculator and exclusion lists to fix it.
November 12, 2025Google Ads: Stop Wasting Money (Ultimate Guide)
Are wasted Google Ads costs keeping you up at night? Discover how targeting your customer's 'nightmare' with high-intent keywords and a strong offer can fix it.
November 12, 2025The Tiered Guide to Predictable Google Ads Costs
Struggling with unpredictable Google Ads costs? This guide reveals how a tiered campaign structure, focusing on economic value & user intent, can make ad spend measurable.
November 12, 2025Google Ads: The FinTech Founder's UK Playbook
Burning cash on Google Ads? Most FinTechs miss the maths & psychology needed to acquire customers. Use our LTV framework and value-first offers to win.
November 12, 2025LinkedIn Ads in London: The B2B Founder's Complete Guide
Struggling with LinkedIn ads in London? Most businesses waste money due to poor targeting and offers. Learn how a value-first approach and LTV unlock ROI.
November 12, 2025UK Ad Agency Pricing: The Founder's Complete Guide
Confused by UK ad agency pricing? This guide breaks down the costs, models, and hidden value. Learn how retainers ensure strategic expertise and avoid cowboy agencies.
November 12, 2025Solved: Google Ads vs. Meta Ads (The Real Reason)
Struggling to pick between Google Ads and Meta Ads? Discover the secret: customer behavior! Our guide reveals when to use each platform and why it matters.
November 12, 2025B2B Google Ads: The Complete Lead Generation Guide
B2B Google Ads a money pit? Learn how to fix broken campaigns with our lead generation guide. Discover the power of LTV-based bidding and high-value offers!
November 12, 2025Meta Ads Expert UK: The Founder's Real ROI Guide
Struggling to find a Meta ads expert in the UK who gets digital products? This guide reveals how to focus on proven expertise (not location) and nail your LTV.
November 12, 2025LinkedIn Lead Gen in London: The 2024 Expert Guide
Struggling with LinkedIn lead generation in London? Discover how a clear ICP and high-value offers can cut through the noise and drive quality leads, profitably.
November 12, 2025