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Lukas Holschuh
Founder, Growth & Advertising Consultant
Great campaigns fail without expertise. Lukas and his team provide the missing strategy, optimizing your entire advertising funnel—from ad creatives and copy to landing page design.
Backed by a proven track record across SaaS, eLearning, and eCommerce, they don't just run ads; they engineer systems that convert. A data-driven partnership focused on tangible revenue growth.
Featured Content
LinkedIn Ads for SaaS: The Complete Growth Blueprint
Struggling with LinkedIn Ads for SaaS? Discover the blueprint to predictably acquire customers by defining your ICP's nightmare and crafting high-value offers.
January 22, 2026Solved: Need LinkedIn Ads Agency for B2B SaaS in London
I'm trying to find an agency that know how to run LinkedIn ads for B2B SaaS, but I'm having a tough time finding someone in London that get it.
January 22, 2026Solved: Video ads or still images on Facebook Ads?
I'm trying to figure out if I should make video ads or just use still images on Facebook. Because it's a newer solution to business problems, I'm thinking of using still images to get a simple message across to users. What do you all recommend?
January 22, 2026Find the Best PPC Consultant in London: Expert Guide
Tired of PPC 'experts' who don't deliver? This guide reveals how to find a results-driven PPC consultant in London, spot charlatans, and ensure a profitable ad strategy.
January 22, 2026B2B Social Media Advertising: Generate Leads on LinkedIn & Meta
Unlock the power of B2B social media advertising! This guide reveals how to choose the right platforms, target your ideal customers, craft compelling ads, and optimize your campaigns for lead generation success.
January 22, 2026Fix Failing Facebook Ads: The Ultimate Troubleshooting Guide
Frustrated with Facebook ads that burn cash? This expert guide reveals why your campaigns fail and provides a step-by-step strategy to turn them into profit-generating machines.
January 22, 2026Building Your In-House Paid Ads Team vs. Hiring an Agency: A Founder's Decision Framework
Struggling to decide between an in-house team and an agency? Discover a founder's framework that avoids costly mistakes by focusing on speed, expertise, and risk mitigation. Learn how a hybrid model with a junior coordinator and the agency will let you scale faster!
January 22, 2026The Founder's Playbook: Using Paid Ads to Validate Your Offer
Burning cash on an unproven idea? Discover how paid ads can validate your offer *before* launch. Learn to define your ICP's nightmare + craft an irresistible offer!
January 22, 2026The Complete Guide to Meta Ads for B2B SaaS Lead Generation
B2B SaaS ads failing? You're likely making these mistakes. Discover how to fix them by targeting pain points and offering instant value, not demos!
January 22, 2026Google Ads vs. Meta Ads: A Data-Driven Framework for E-commerce Brands
Struggling to choose between Google & Meta ads? E-commerce brands, discover a data-driven framework using LTV. Plus: Target search intent & ad creative tips!
January 22, 2026The Small Business Owner's First Paid Ads Campaign: A Step-by-Step Guide
Struggling with your first paid ads? It's likely you're making critical foundational mistakes. Discover how defining your customer's 'nightmare' and LTV can unlock explosive growth. Plus: high-value offer secrets!
January 22, 2026The Complete Guide to Google Ads for B2B SaaS
B2B SaaS Google Ads a money pit? Target the WRONG people & offer demos nobody wants? This guide reveals how to fix it by focusing on customer nightmares.
August 15, 2025The Ultimate Guide to Stop Wasting Money on LinkedIn Ads: Target Ideal B2B Customers & Drive High-Quality Leads
Tired of LinkedIn Ads that drain your budget and deliver poor results? This guide reveals the common mistakes B2B companies make and provides a proven framework for targeting the right customers, crafting compelling ads, and generating high-quality leads.
July 26, 2025Solved: Best bid strategy for new Meta Ads ecom account?
Im starting a new meta ads account for my ecom company and im not sure what bid strategy to use.
July 18, 2025All Content
The UK Guide to Scaling Ad Spend Profitably
Struggling to scale ad spend in the UK without tanking ROAS? This guide unveils a proven framework, highlighting the LTV calculator and scaling strategies.
November 12, 2025The London Guide to Scaling Ads Profitably
Struggling to scale London ad spend? Most blindly increase budgets, torching cash. Learn how a value-first offer and 'nightmare' ICPs can unlock predictable ROI. Plus, get our LTV calculator!
November 12, 2025Solved: Reels Strategy Stalling in Chicago? (The Real Reason)
Are your Instagram Reels falling flat in Chicago? Discover how defining your Ideal Customer's 'nightmare' and using paid ads for content testing will solve it.
November 12, 2025E-Learning: Hiring UK Ad Experts (The Founder's Guide)
Struggling to find a UK ads expert for your e-learning platform? This guide reveals how to vet specialists using case studies and a free strategy review. Find out how!
November 12, 2025Solved: Targetting High Net Worth Individuals in Aberdeen (Data Inside)
Struggling to reach high-net-worth individuals in Aberdeen? Discover how hyper-specific LinkedIn targeting & high-value offers will solve the problem. Get the details.
November 12, 2025LinkedIn Ads: UK SaaS Lead Gen (The Actually Good Guide)
Burning cash on LinkedIn Ads? Most advice is generic nonsense. This guide reveals how UK SaaS firms can target expensive problems, not demographics, to find high-value customers.
November 12, 2025B2B SaaS Guide: Google Ads Agencies in London
Struggling to find a London Google Ads agency that understands B2B SaaS? This guide reveals how to identify real growth partners by focusing on UK case studies, ICP pain points, and LTV.
November 12, 2025London's Guide to Google App Ads Experts [2024]
Struggling to find a Google App Ads expert in London? Most focus on vanity metrics, not revenue. Uncover how to vet for LTV-driven strategies, ask the right questions, and avoid costly mistakes.
November 12, 2025LinkedIn Ads in the UK: The 2024 Complete Strategy
Struggling with LinkedIn ads in the UK? This guide reveals how to choose ad formats, maximize lead quality, and avoid common pitfalls to drive B2B results.
November 12, 2025Solved: YouTube Ads in Bradford? (The Correct First Step)
Confused about using YouTube ads in Bradford for local marketing? Many waste money! Discover the cost-effective strategy—Google Search Ads—that captures ready-to-buy customers. Plus, see how our interactive calculator reveals your ideal cost per lead.
November 12, 2025B2B SaaS: Product Market Fit (PMF) Ad Strategy [London]
Meta Ads not performing? Discover a unique B2B SaaS strategy to find product-market fit using paid ads. Use Ideal Customer Profile (ICP) and LTV.
November 12, 2025Google Ads vs LinkedIn Ads: The Ultimate Education Guide
Struggling to choose between Google & LinkedIn Ads for education? This guide helps you decide by focusing on student intent vs. identity. Discover our CPL calculator.
November 12, 2025UK Google Ads That Convert: The Ultimate Ad Copy Guide
Struggling with UK Google Ads that don't convert? Discover the nightmare-based ad copy strategy and high-value offers that will solve the problem once and for all.
November 12, 2025UK YouTube Ads: Find Your Expert Agency (Complete Guide)
Struggling to find a reliable YouTube Ads agency in the UK? Discover the key to vetting agencies that deliver actual ROI. Learn to focus on hard metrics.
November 12, 2025Solved: Google Ads Conversion Rates Stalling? (Data Inside)
Frustrated with stagnant Google Ads conversion rates? Discover the real reasons why your campaigns aren't delivering. Our guide reveals how to define your Ideal Customer Profile and calculate Customer Lifetime Value to fix it.
November 12, 2025Google Ads in London: The B2B Founder's Complete Guide
London Google Ads a struggle? This guide unveils how hyper-local targeting and LTV-based budgeting can solve the problem. Discover how 'nightmare ICPs' and high-value offers will transform your results.
November 12, 2025TikTok Ads: The 2024 Guide for UK Fashion Brands
Frustrated with TikTok ads that don't convert? This guide reveals the key to turning views into sales for UK fashion brands. Learn to create authentic, UGC-style ads and target the right audience.
November 12, 2025Solved: Low Birmingham Landing Page CVR (The Real Reason)
Struggling with low landing page conversions from Birmingham traffic? Learn how to fix it! Discover the power of pain-based ICPs and value-first offers.
November 12, 2025Solved: Paid Traffic Not Converting? (The Real Reason)
Paid traffic in Birmingham not converting? Discover why a weak landing page is likely the culprit. Learn how pain-based ICPs and value-first CTAs can fix it.
November 12, 2025Solved: Birmingham Ads Not Converting (The Real Reason)
Struggling with low ad conversions in Birmingham? Discover why 'optimizing' for a city misses the mark. Our guide reveals how a targeted ICP solves the issue.
November 12, 2025SaaS Marketing: Consultant or Agency in London?
Struggling to choose between a SaaS marketing consultant or agency in London? This guide provides a clear framework, revealing the pivotal role of product-market fit. Plus, see our cost calculator!
November 12, 2025Paid Ad Agency in Bradford? Read This First!
Searching for a paid ad agency in Bradford? You're likely missing out! Discover why niche expertise trumps location and the case study secrets agencies hide.
November 12, 2025LinkedIn Ads: The Only Lead Gen Ad Format Guide
Struggling to pick the right LinkedIn ad formats for lead gen? This guide reveals the top formats, like Conversation Ads, to maximize lead quality & volume.
November 12, 2025Solved: Google Ads Strategy for Denver (Actionable Checklist)
Struggling to target Denver customers with Google Ads? Discover the secret: focus on customer pain, not location. Our guide unveils a step-by-step approach using intent-based keywords and precise geo-targeting for maximum ROI.
November 12, 2025The Small Business Guide to Performance Marketing Budgets
Struggling to set a performance marketing budget? This guide helps small businesses determine ad spend by focusing on Customer Lifetime Value. Learn how a data-backed budget and channel selection leads to predictable growth.
November 12, 2025Instagram Ads Agency: Why Local Isn't Always Better
Searching for an Instagram Ads agency in Portsmouth? It's a trap! Discover why niche expertise beats local proximity, ensuring your ad budget drives real ROI. Learn to vet agencies and structure campaigns right.
November 12, 2025Solved: Ad Platform Choice in DC (The ICP Nightmare Key)
Struggling to choose the right ad platform in Washington, D.C.? The answer isn't location; it's your customer. Target their deepest 'nightmare' and master Google Ads.
November 12, 2025B2B Lead Gen: Google Ads Guide for UK Businesses
Struggling with B2B lead generation in the UK using Google Ads? This guide reveals how to target your customer's 'nightmare', not demographics. Discover our LTV framework.
November 12, 2025London Ads: The B2B Expansion Playbook
Struggling to crack the London market with paid ads? This guide reveals how to target by pain, not postcode, and use our LTV calculator and channel flowchart.
November 12, 2025London D2C Meta Ads: The Authentic Creative Guide
Burning cash on Meta ads? Discover the London-specific creative secrets that cut through the noise. Learn to test hooks and use UGC for a higher ROAS.
November 12, 2025Canterbury's Best PPC Agency: The Ultimate Vetting Guide
Frustrated with Canterbury PPC agencies that promise the world but deliver little? This guide reveals how to vet for real expertise and quantifiable results. Discover why detailed case studies and LTV are key.
November 12, 2025Meta Ads Expert: Why Birmingham is the WRONG Place
Looking for a Meta Ads consultant in Birmingham? You're likely wasting money. Discover why niche expertise trumps location and how our LTV calculator and strategic framework ensure a high ROI.
November 12, 2025London PPC ROI Failing? The B2B Paid Ads Fix
Struggling with PPC ROI in London? You're not alone. This guide reveals how to fix failing B2B paid ads with LTV-driven bids and high-value, low-friction offers.
November 12, 2025Solved: Scaling LinkedIn Ads in Reading (The Real Reason)
LinkedIn ads in Reading not scaling? It's a common issue. Discover how defining your ideal customer by their 'nightmare' problem and calculating LTV can solve it.
November 12, 2025B2B SaaS: UK Product Market Fit Paid Ad Strategy
Struggling to find product-market fit in the UK? Discover how paid ads can be your secret weapon. Learn how a Minimum Viable Offer and targeted ads using ICPs can be a game changer.
November 12, 2025UK Google Ads Experts: The Ultimate Vetting Guide
Concerned about wasting money on UK Google Ads? This guide reveals how to avoid 'guaranteed' result promises and offshore agencies that don't get the UK market. Use our LTV/CAC calculator and agency vetting flowchart to find experts.
November 12, 2025London's Founder's Guide: Choosing the Right Ad Channels
Struggling to find profitable ad channels in London? This guide reveals the key: understanding your customer's 'nightmare.' Plus, a framework to pick the right platform.
November 12, 2025Solved: App Remarketing Woes in Cambridge (Data Inside)
Struggling to re-engage app users? Discover how to fix wasted ad spend with segmented 're-activation' campaigns based on in-app behavior and value-driven offers.
November 12, 2025NY Meta Ads Agency: Why Local Experts Cost More
Searching for a NY Meta Ads agency? You're likely overpaying. This guide reveals why niche expertise beats local proximity, saving you money and boosting ad ROI with our LTV calculator.
November 12, 2025Solved: Uncertain LinkedIn Ads? (Unlock Precise B2B Targeting)
Struggling to see ROI from LinkedIn ads? It's likely you haven't pinpointed your audience's core "nightmare." Discover how to target by pain points and LTV for B2B success.
October 19, 2025Solved: New biz owner & performance marketing strategy (Data Inside)
Overwhelmed launching your first marketing strategy? This article unveils a proven system to pinpoint your ideal customer's 'nightmare' and craft a high-value offer.
October 19, 2025Solved: Improve Google Ads Landing Page Optimization (Data Inside)
Struggling with Google Ads landing page optimization? Discover how focusing on user intent, not location, and using problem-solving headlines can boost conversions.
October 19, 2025Solved: Low Meta App Installs in Plymouth (The Real Reason)
Struggling to scale app installs on Meta in a small area like Plymouth? Discover why a limited audience pool may be the culprit and how diversifying ad platforms, as discussed in this article, can unlock substantial growth.
October 19, 2025Solved: Better Google Ads App Remarketing in Bath (Data Inside)
Struggling to re-engage app users with Google Ads? Discover a segmented app remarketing strategy. Key is to tailor ads to user behavior & LTV!
October 19, 2025Solved: Google Ads or LinkedIn? (Intent Is Key)
Struggling to choose between Google & LinkedIn Ads? Most get it wrong! Discover how intent-based strategy & calculating Customer Lifetime Value can drive ROI.
October 17, 2025Solved: Ad Account Setup in Cardiff (See Why It Fails)
Struggling to target the right audience in Cardiff with your ads? Discover a counterintuitive strategy that focuses on customer pain points, not just location.
October 17, 2025Solved: More App Downloads in Madrid (Step-by-Step Guide)
Struggling to increase app downloads in Madrid? Discover a clear path using Performance Max for Apps, local creative, and LTV-based bidding. (LTV Calc Inside)
October 17, 2025Solved: Bad Google App Ads Creative in Cambridge? (The Fix)
Cambridge App Ads failing? Discover why local nuances aren't the problem. Our guide reveals how persona-driven creative & goal optimization drive results.
October 17, 2025Solved: Finding a UK Google Ads Expert (See How to Vet Experts)
Struggling to find a qualified Google Ads expert? Discover a systematic vetting process that cuts through the noise. Learn to focus on case studies, not location.
October 17, 2025Solved: Struggle with Paid Social Strategy (Real Reason Inside)
Struggling to reach your target audience with paid social? Discover the secret to effective social advertising. Define your customer by their 'nightmare' and optimize for conversions!
October 16, 2025