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Lukas Holschuh
Founder, Growth & Advertising Consultant
Great campaigns fail without expertise. Lukas and his team provide the missing strategy, optimizing your entire advertising funnel—from ad creatives and copy to landing page design.
Backed by a proven track record across SaaS, eLearning, and eCommerce, they don't just run ads; they engineer systems that convert. A data-driven partnership focused on tangible revenue growth.
Featured Content
LinkedIn Ads for SaaS: The Complete Growth Blueprint
Struggling with LinkedIn Ads for SaaS? Discover the blueprint to predictably acquire customers by defining your ICP's nightmare and crafting high-value offers.
January 22, 2026Solved: Need LinkedIn Ads Agency for B2B SaaS in London
I'm trying to find an agency that know how to run LinkedIn ads for B2B SaaS, but I'm having a tough time finding someone in London that get it.
January 22, 2026Solved: Video ads or still images on Facebook Ads?
I'm trying to figure out if I should make video ads or just use still images on Facebook. Because it's a newer solution to business problems, I'm thinking of using still images to get a simple message across to users. What do you all recommend?
January 22, 2026Find the Best PPC Consultant in London: Expert Guide
Tired of PPC 'experts' who don't deliver? This guide reveals how to find a results-driven PPC consultant in London, spot charlatans, and ensure a profitable ad strategy.
January 22, 2026B2B Social Media Advertising: Generate Leads on LinkedIn & Meta
Unlock the power of B2B social media advertising! This guide reveals how to choose the right platforms, target your ideal customers, craft compelling ads, and optimize your campaigns for lead generation success.
January 22, 2026Fix Failing Facebook Ads: The Ultimate Troubleshooting Guide
Frustrated with Facebook ads that burn cash? This expert guide reveals why your campaigns fail and provides a step-by-step strategy to turn them into profit-generating machines.
January 22, 2026Building Your In-House Paid Ads Team vs. Hiring an Agency: A Founder's Decision Framework
Struggling to decide between an in-house team and an agency? Discover a founder's framework that avoids costly mistakes by focusing on speed, expertise, and risk mitigation. Learn how a hybrid model with a junior coordinator and the agency will let you scale faster!
January 22, 2026The Founder's Playbook: Using Paid Ads to Validate Your Offer
Burning cash on an unproven idea? Discover how paid ads can validate your offer *before* launch. Learn to define your ICP's nightmare + craft an irresistible offer!
January 22, 2026The Complete Guide to Meta Ads for B2B SaaS Lead Generation
B2B SaaS ads failing? You're likely making these mistakes. Discover how to fix them by targeting pain points and offering instant value, not demos!
January 22, 2026Google Ads vs. Meta Ads: A Data-Driven Framework for E-commerce Brands
Struggling to choose between Google & Meta ads? E-commerce brands, discover a data-driven framework using LTV. Plus: Target search intent & ad creative tips!
January 22, 2026The Small Business Owner's First Paid Ads Campaign: A Step-by-Step Guide
Struggling with your first paid ads? It's likely you're making critical foundational mistakes. Discover how defining your customer's 'nightmare' and LTV can unlock explosive growth. Plus: high-value offer secrets!
January 22, 2026The Complete Guide to Google Ads for B2B SaaS
B2B SaaS Google Ads a money pit? Target the WRONG people & offer demos nobody wants? This guide reveals how to fix it by focusing on customer nightmares.
August 15, 2025The Ultimate Guide to Stop Wasting Money on LinkedIn Ads: Target Ideal B2B Customers & Drive High-Quality Leads
Tired of LinkedIn Ads that drain your budget and deliver poor results? This guide reveals the common mistakes B2B companies make and provides a proven framework for targeting the right customers, crafting compelling ads, and generating high-quality leads.
July 26, 2025Solved: Best bid strategy for new Meta Ads ecom account?
Im starting a new meta ads account for my ecom company and im not sure what bid strategy to use.
July 18, 2025All Content
Solved: TikTok Ads - Clicks but Zero Conversions
I'm having trouble with conversions on my TikTok ads. I'm spending $20 a day on a single ad, targeting only females in the United States with broad targeting. I'm getting good metrics, around 1600 impressions and 44 clicks, but still no conversions. Should i change something?
January 22, 2026LinkedIn Ads Useless? Target Nightmares, Not Demographics
LinkedIn Ads failing? Discover why targeting 'nightmares' solves B2B lead gen. Uncover a proven framework to transform your strategy, offer & results.
January 22, 2026B2B Advertising: The Ultimate Guide to Stop Wasting Money
B2B ad guides failing you? Learn how to stop burning cash. Discover a proven strategy & framework to acquire high-value B2B customers effectively.
January 22, 2026Local Ads: The Complete Lead Generation Guide for Service Businesses
Tired of wasted ad spend? This playbook reveals how to fix your website, target high-intent customers on Google, and use Meta for aspirational services.
January 22, 2026B2B Ad Creative: The Ultimate Strategy Guide
B2B ads failing? Discover how to define your customer by their nightmares, not demographics, and offer value first. Get a proven creative strategy now!
January 22, 2026Solved: Splitting PMax Campaigns by Category or Top Products?
I am using PMax for all my products, and its working better than the standard shopping ones. My ads specialist is suggesting creating two new campaigns segmented by categories, which is how we have it set up in Shopping. Should I pull out the top products and create two campaigns based on their category to maximize potential?
January 22, 2026E-Commerce Scaling: The Ultimate Paid Ad Growth Guide
E-commerce ads failing to scale? Discover a proven strategy to fix weak offers, boost customer lifetime value, and structure profitable campaigns. Read now!
January 22, 2026Solved: Meta Ads CPA Increase Since March - Any Recommendations?
Our cosmetic brand has been running meta ads in Europe since 2022. Our CPA was 10-18 euros. Since March it went up to 20-25 euros. Lately its at 25-30 euros. We change creatives often, but this is happening in all active countries. The product, offer, and landing pages did not change. We use Triple Whale Sonar and the Meta Shopify app.
January 22, 2026Ultimate Guide: Choose a Paid Ads Agency That Drives Profit
Tired of PPC agencies that don't deliver? This guide reveals how to choose a paid ads partner focused on profit. Learn to calculate LTV and identify red flags!
January 22, 2026B2B SaaS Google Ads: The Ultimate Guide to Stop Wasting Money
Google Ads a money pit? Discover a B2B SaaS framework that gets results. Target customer nightmares, calculate LTV to stop wasting money on the wrong clicks.
January 22, 2026Solved: High Bounce Rates & Low Engagement on Meta Ads
I'm struggling with my Meta Ads campaigns, where users only stay on my website for 1 to 3 seconds, resulting in very high bounce rates and almost zero engagement. This happens no matter the campaign objective or landing page, and I need tips to improve traffic quality and filter out accidental clicks.
January 22, 2026UK Paid Ads: Founder's Framework for Real Growth
UK founders burn cash on paid ads chasing vanity metrics. Discover a framework for profitable customer acquisition: Target nightmares, calculate LTV, and offer value.
January 22, 2026Solved: Best Practices for Conversational Ad Demos?
I'm trying to figure out whats working for demos in conversational ads, like should I only use remarketing audiences, or offer a gift card to get a meeting. And also like who should the invite come from?
January 22, 2026Fix Failing Ad Campaigns: The Ultimate Troubleshooting Guide
Struggling with failing ad campaigns? This guide reveals the root causes and provides a playbook to diagnose issues, refine your offer, and fix targeting.
January 22, 2026Paid Ads Strategy for Healthcare & Wellness Startups
Healthcare startups waste money on paid ads. Learn how a customer's 'nightmare' + LTV unlocks affordable leads. Includes platform & offer strategies.
January 22, 2026TikTok Ads Guide: Turn Views into E-Commerce Sales
Frustrated with zero TikTok sales? Discover the system to create ads that convert. Blend in, not stick out & let the algorithm drive targeted traffic.
January 22, 2026B2B SaaS: The Founder's Guide to Paid Acquisition
Burning cash on B2B SaaS ads? Learn how a clear customer profile & offer + intent-based campaigns on Google, LinkedIn & Meta can fix it for good.
January 22, 2026YouTube Ads: The Ultimate Guide to Stop Wasting Money
YouTube ads failing? You're likely making key strategic mistakes. Learn how to fix them by focusing on high-intent targeting and irresistible offers.
January 22, 2026Solved: Lookalike Audience Not Showing in Ad Set Settings
I have a specified audience and I want to AB test it against a lookalike audience. However, the lookalike audience does not show up in the 'use saved audience' drop-down menu in the ad set settings. I am unsure why this is happening.
January 22, 2026Solved: Facebook Lead Form Ads Getting Leads Outside Target Area
I'm running Facebook lead form ads in a 30-mile radius for local services, and location is important. I ask people in the form if they live in that area, cause I can only do local services. I am getting a ton of leads from outside the area, like 100+ miles away. Why?
January 22, 2026Solved: Huge Performance Gap Between TikTok and Instagram
I'm seeing big performance differences between TikTok and Instagram. When I upload the same video with the same caption at the same time, Instagram Reels gets way more views than TikTok. I'm wondering what I'm doing wrong with my TikTok strategy.
January 22, 2026Solved: How to Increase Wedding Photography Inquiries and Bookings?
I need help figuring out how to scale my wedding photography business. Currently, I cover about 30 weddings a year with the capacity to double that with my two teams. However, I'm not receiving enough inquiries or conversions to fill those additional dates, and I'm looking for advice on how to improve lead generation and bookings.
January 22, 2026Fintech Ads: The Ultimate UK Paid Ad Strategy
UK Fintech ads a bloodbath? Discover the precise strategy to fix failing campaigns. Find your customer's nightmare, calculate LTV, and ditch 'request a demo'.
January 22, 2026Solved: Strategy advice needed to scale Google Ads account.
I'm new to Google ads and I’m needing some advice on what additional strategies would work outside of scaling budget to scale a clients account to 50k per month.
January 22, 2026Unmasking True Ad ROI: See Past Platform Deceptions
Are your ad ROAS numbers fantasy? Discover how to build a robust measurement framework that cuts through the noise and reveals your *true* marketing ROI.
January 22, 2026Solved: Pixel Tracking Limitations with Shopify Buy Button
I'm using Shopify buy button with Wordpress. I'm worried about pixel tracking limitations when I start Meta ads.
January 22, 2026Solved: Audience Fragmentation Warning in Meta Ads, Help!
I'm getting an audience fragmentation warning in Meta Ads, even though I'm targeting different interests and using different creatives for my campaigns. Its confusing because the products are completely different, so why should I merge them?
January 22, 2026Solved: No Sales from Facebook Ads Despite High CTR
I'm running facebook ads for my ebook, and my ads are doing great even though my budget is small. But I havent made any sales yet, which is frustrating because of the numbers I'm getting on my ads.
January 22, 2026Meta Ads: The E-commerce Game Plan to Actually Get Sales
Meta Ads a money pit? Discover a proven system to turn your ads into a profit engine. Learn to fix tracking, target effectively, and scale for growth.
January 22, 2026Solved: B2B Ad Blindness (The Real Reason)
Struggling to reach B2B clients? Discover a novel ad strategy that emphasizes solving urgent pain points over chasing vanity metrics. Learn more inside!
January 22, 2026The Complete Guide to LinkedIn Ads for B2B SaaS
LinkedIn Ads a money pit? It's because you're targeting wrong. Discover how to target 'nightmares,' calculate LTV, and use product-led offers to win B2B SaaS.
January 22, 2026Irresistible Ad Creative: The Ultimate Strategy Guide
Are your ads ignored? Learn how to create ad creatives that cuts through the noise by targeting your customer's 'nightmare' & using proven copywriting formulas.
January 22, 2026The Ultimate Guide to High-Converting Landing Pages
Burning money on ads? Discover the landing page blueprint that turns clicks into customers. Stop wasting ad spend and get real ROI from your campaigns.
January 22, 2026Apple Search Ads: The Complete User Acquisition Guide
Struggling to scale your app with Apple Search Ads? This guide reveals a unique 4-campaign structure and LTV-based bidding strategy to acquire high-value users.
January 22, 2026Solved: B2B Ad Consultant vs DIY (The Real Reason)
Struggling to decide between a B2B ad consultant or DIY? Learn the secret: Define ICPs by 'nightmares,' calculate LTV, ditch demo requests, and optimize for conversions.
January 22, 2026Solved: B2B Advertising Overwhelm (Data Inside)
Overwhelmed with B2B advertising? Discover how defining your customer's 'nightmare' and crafting high-value offers can generate qualified leads. (Data Inside)
January 22, 2026Google vs. LinkedIn Ads: The B2B Lead Gen Blueprint
Confused by Google Ads vs. LinkedIn Ads? Discover the definitive B2B paid ad strategy. Target 'nightmare' ICPs & offers that unlock real growth today!
January 22, 2026Solved: Wasting Ad Spend? (A Step-by-Step Fix)
Marketing budget disappearing? Discover how to redefine your ideal customer, create a value-first offer, and calculate your LTV to fix your strategy.
January 22, 2026Solved: Ad Spend Consultant Needed (Data Inside)
Overwhelmed by ad platforms? A consultant should focus on strategy, not just spend. Discover how defining customer nightmares and LTV unlocks real ROI.
January 22, 2026Solved: Overwhelmed by Ad Spend? Focus on the Offer (Data Inside)
Overwhelmed by digital ad spend? Discover how a shift to customer-centric strategies can transform ROI. Focus on irresistible offers and LTV for real results.
January 22, 2026Why Paid Ads Fail? The Real Reasons (And How To Fix)
Paid ads failing? It's likely not the algorithm. Discover a data-driven playbook to diagnose & fix underperforming campaigns. Stop wasting money today!
January 22, 2026UK Paid Ads: Stop Wasting Money Now (The Founder's Guide)
UK Founders: Tired of burning cash on paid ads? This guide reveals how to target customer 'nightmares', calculate LTV, and choose the right ad platforms.
January 22, 2026Solved: Scaling B2B Marketing (The Real Reason)
Is your B2B marketing stuck? Discover how hiring an ad agency drives growth by defining the 'nightmare ICP' & using LTV to set ad spend. Learn more.
January 22, 2026B2B SaaS Ads: The UK Founder's Guide to Stop Wasting Money
UK B2B SaaS founders losing money on ads? Discover how to fix your strategy by focusing on customer nightmares and high-value offers. Get the guide now!
January 22, 2026Failing Ads? The Ultimate Troubleshooting Guide
Paid ads failing? Discover the real reasons why—it's likely your offer! This guide provides a troubleshooting playbook to diagnose & fix underperforming campaigns.
January 22, 2026The Paid Ads Scaling Playbook: From First Conversion to Predictable Growth
Struggling to scale paid ads beyond initial conversions? This playbook reveals the system for predictable growth, focusing on LTV & offer optimization!
January 22, 2026Meta Ads Not Performing? The Ultimate Troubleshooting Guide
Meta ads broken? Frustratingly high CPAs? This guide reveals how to fix your failing campaigns with a data-driven approach. Learn to define ICP by pain and more.
January 22, 2026B2B Paid Ads: Stop Wasting Money (Real Guide)
B2B ad guides waste your time. Discover how to stop burning cash and start generating leads. Use the ‘Nightmare’ strategy and LTV to CAC for real ROI.
January 22, 2026Targeting Nightmares: The Ultimate Paid Ad Guide
Tired of wasting money on broad ad targeting? Discover how to laser-focus your campaigns by targeting customer nightmares, not demographics. Learn the LTV formula!
January 22, 2026The E-Commerce Guide to Mastering Google Performance Max
Confused by Google Ads black box? Discover how to take control! This guide reveals the secrets to optimizing PMax campaigns, mastering audience signals, and more.
January 22, 2026