Free Advice & Answers
Mentioned On*
Lukas Holschuh
Founder, Growth & Advertising Consultant
Great campaigns fail without expertise. Lukas and his team provide the missing strategy, optimizing your entire advertising funnel—from ad creatives and copy to landing page design.
Backed by a proven track record across SaaS, eLearning, and eCommerce, they don't just run ads; they engineer systems that convert. A data-driven partnership focused on tangible revenue growth.
Featured Content
LinkedIn Ads for SaaS: The Complete Growth Blueprint
Struggling with LinkedIn Ads for SaaS? Discover the blueprint to predictably acquire customers by defining your ICP's nightmare and crafting high-value offers.
January 22, 2026Solved: Need LinkedIn Ads Agency for B2B SaaS in London
I'm trying to find an agency that know how to run LinkedIn ads for B2B SaaS, but I'm having a tough time finding someone in London that get it.
January 22, 2026Solved: Video ads or still images on Facebook Ads?
I'm trying to figure out if I should make video ads or just use still images on Facebook. Because it's a newer solution to business problems, I'm thinking of using still images to get a simple message across to users. What do you all recommend?
January 22, 2026Find the Best PPC Consultant in London: Expert Guide
Tired of PPC 'experts' who don't deliver? This guide reveals how to find a results-driven PPC consultant in London, spot charlatans, and ensure a profitable ad strategy.
January 22, 2026B2B Social Media Advertising: Generate Leads on LinkedIn & Meta
Unlock the power of B2B social media advertising! This guide reveals how to choose the right platforms, target your ideal customers, craft compelling ads, and optimize your campaigns for lead generation success.
January 22, 2026Fix Failing Facebook Ads: The Ultimate Troubleshooting Guide
Frustrated with Facebook ads that burn cash? This expert guide reveals why your campaigns fail and provides a step-by-step strategy to turn them into profit-generating machines.
January 22, 2026Building Your In-House Paid Ads Team vs. Hiring an Agency: A Founder's Decision Framework
Struggling to decide between an in-house team and an agency? Discover a founder's framework that avoids costly mistakes by focusing on speed, expertise, and risk mitigation. Learn how a hybrid model with a junior coordinator and the agency will let you scale faster!
January 22, 2026The Founder's Playbook: Using Paid Ads to Validate Your Offer
Burning cash on an unproven idea? Discover how paid ads can validate your offer *before* launch. Learn to define your ICP's nightmare + craft an irresistible offer!
January 22, 2026The Complete Guide to Meta Ads for B2B SaaS Lead Generation
B2B SaaS ads failing? You're likely making these mistakes. Discover how to fix them by targeting pain points and offering instant value, not demos!
January 22, 2026Google Ads vs. Meta Ads: A Data-Driven Framework for E-commerce Brands
Struggling to choose between Google & Meta ads? E-commerce brands, discover a data-driven framework using LTV. Plus: Target search intent & ad creative tips!
January 22, 2026The Small Business Owner's First Paid Ads Campaign: A Step-by-Step Guide
Struggling with your first paid ads? It's likely you're making critical foundational mistakes. Discover how defining your customer's 'nightmare' and LTV can unlock explosive growth. Plus: high-value offer secrets!
January 22, 2026The Complete Guide to Google Ads for B2B SaaS
B2B SaaS Google Ads a money pit? Target the WRONG people & offer demos nobody wants? This guide reveals how to fix it by focusing on customer nightmares.
August 15, 2025The Ultimate Guide to Stop Wasting Money on LinkedIn Ads: Target Ideal B2B Customers & Drive High-Quality Leads
Tired of LinkedIn Ads that drain your budget and deliver poor results? This guide reveals the common mistakes B2B companies make and provides a proven framework for targeting the right customers, crafting compelling ads, and generating high-quality leads.
July 26, 2025Solved: Best bid strategy for new Meta Ads ecom account?
Im starting a new meta ads account for my ecom company and im not sure what bid strategy to use.
July 18, 2025All Content
Solved: Keyword overlap in Google Ads: Is it detrimental?
The user is running two Google Ads search campaigns, one with Maximize Clicks and another with manual bidding, and is concerned about potential keyword overlap and its impact on performance and CPC.
June 28, 2025Solved: Improve Google Ads Lead Quality Without Increasing CPA
The user is running a Google Ads campaign for a lead magnet and getting low-cost leads, but the lead quality is poor and not aligned with their ideal customer profile (ICP).
June 28, 2025Solved: Will collab post ads affect Instagram organic reach?
A user with a large Instagram following is concerned that a collaboration post with a brand, followed by the brand running ads on the post, could negatively impact their organic reach.
June 28, 2025Solved: Low Sign-Up Rates for Real Estate Analyzer Tool
The user is struggling with marketing their real estate investment analyzer tool, experiencing low sign-up rates and trial cancellations despite ad views.
June 28, 2025Solved: Ad Spend for Testing $300 AOV Products?
User is questioning whether their $100 ad spend is sufficient for testing products with a $300 AOV, given low purchase rates but some add-to-carts.
June 28, 2025Solved: Facebook Ads Scheduling with a Limited Budget
The user needs to run ads for a local car wash but wants the ads to show only in the evening to save money. The Facebook ad scheduling requires a lifetime budget of at least 6k INR, but their budget is only 4k INR, with a daily spend of 500.
June 28, 2025Solved: Best Ad Platform for Jade Stone Dropshipping Store?
The user is seeking advice on where to advertise their dropshipping store, which sells jade stones for beauty products. They have a daily budget of 80€ and are deciding between Facebook, Google Ads, or TikTok, and whether to use video or image ads.
June 28, 2025Solved: Need guidance on platforms to advertise to elderly?
A small business owner selling Iznik tiles from Turkey needs guidance on which platforms to use for running ads to reach elderly people (70yo+) in English-speaking countries.
June 28, 2025Solved: High CTR, CPC But No Sales - Gel Blaster Shopify Ads
User running ads for a gel blaster business on Shopify is experiencing high CTR and CPC but very few sales. They are seeking advice on how to improve conversions and scale their campaigns.
June 28, 2025Solved: Facebook Ads Effectiveness for Shopify Stores?
The user is seeking opinions on the effectiveness of Facebook ads for Shopify stores, noting mixed reviews and inquiring about what strategies are currently working or not.
June 28, 2025Solved: Brand Awareness vs Video Views Objective for Max Impressions?
User is unsure whether to use brand awareness or video views objective on Linkedin, as the KPI is to get as many impressions as possible. Also, the user seeks guidance on whether to group 3 video versions into one ad group and let Linkedin optimise the budget or conduct A/B testing.
June 28, 2025Solved: Best Way to Advertise SaaS Website for Free?
User needs to advertise their SaaS website for free due to lack of funds for paid advertising.
June 28, 2025Solved: CPC discrepancies in Google Ads and high actual costs
The user is observing inconsistencies in CPC values in Google Ads. The basic panel shows one range, while the location details panel displays another. Also, despite a 5€/day budget, the actual average CPC is much higher than the initial estimates.
June 28, 2025Solved: Facebook ad strategy advice needed for new product
User seeks advice on structuring a Facebook ad campaign for a new household product targeting two distinct age groups. They propose budget allocations for awareness, retargeting, and abandoned cart recovery, and wants advice.
June 28, 2025Solved: Need Marketing Advice for New B2C SaaS Product
User is building a B2C SaaS product and needs guidance on marketing and sales strategies due to a lack of marketing experience and budget constraints.
June 28, 2025Solved: Identify why customers abandon carts in e-commerce funnel
User seeks expert to analyze their e-commerce sales funnel to identify the reasons for cart abandonment and low conversion rates despite Add To Cart actions.
June 28, 2025Solved: How to Attract App Users on a Limited Advertising Budget?
The user is seeking advice on how to increase the user base of their property management/tenant assistant app without overspending on advertising, given their limited budget as a new startup.
June 28, 2025Solved: Facebook Ads Testing Structure Advice Needed
User is new to Facebook ads and unsure of their testing structure, particularly regarding a pre-test with a broad adset and a product test with multiple adsets, struggling with low view content numbers and an untrained pixel.
June 28, 2025Solved: Best Advertising Strategy for a $10/Day Budget?
User seeks advertising advice for a new business with a very limited budget of $10 per day, after unsuccessful initial attempts with Facebook and Google Ads.
June 28, 2025Solved: Best methods to advertise a book and gain followers
The user is seeking advice on how to effectively advertise a book and gain a following.
June 28, 2025Solved: Low Conversion Rate for Online Course Despite Paid Ads
The user is experiencing a very low conversion rate (0.5%) for their new online course, with traffic not translating into sign-ups or enrollments, despite running paid ad campaigns on Meta (Facebook/Instagram) and YouTube.
June 28, 2025Solved: Running EOR ads without conversions, bot clicks detected
The user is running EOR ads for a SaaS brand on Google Ads, including search, demand gen, and display. They're using phrase match keywords and manual bidding but aren't getting conversions, with MS Clarity showing many bot or missed clicks.
June 28, 2025Solved: Best Paid Ad Platform for B2B SaaS Launch on a Budget
Company is launching a B2B SaaS next month targeting HR teams but has no experience with paid advertising, especially with a limited $3k monthly budget, and seeks advice on the most effective platform to generate qualified demo sign-ups.
June 28, 2025Solved: Best Paid Advertising Strategy for New Clothing Brand?
New sustainable clothing brand seeking advice on allocating a $5k paid advertising budget across various platforms to maximize brand awareness and initial sales.
June 28, 2025Solved: B2B Cybersecurity Launch Struggles with Google Ads
B2B cybersecurity consulting service launch is struggling with Google Search Ads, yielding virtually no qualified leads despite a daily spend of $100. The click-through rate is 1.2%, and the website conversion rate is 0.4%.
June 28, 2025Solved: Low ROAS and Sales with Meta Ads for E-commerce Store
The user is running Meta Ads for their e-commerce store but has a low ROAS and very few sales. They're seeking help to diagnose whether the issue lies in their ad targeting, product offer, or website experience.
June 28, 2025Solved: Google Ads Campaigns Low Conversion Rate Diagnosis
Google Search and Display campaigns for a financial planning service targeting young professionals have a very low conversion rate (0.6%) for contact form submissions, leading to a high cost per lead ($110). The key question is whether the issue lies with attracting the wrong audience or ineffective landing pages.
June 28, 2025Solved: Google Ads Clicks From Outside Target Area
User is getting irrelevant clicks on Google Ads for a mobile car detailing business, wasting money on ads shown to people outside the target area and those seeking cheaper services.
June 28, 2025Solved: Low Lead Conversion Rate from Google Ads for Bootcamp
The online coding school startup is facing a very low lead form submission rate (1%) from Google Ads, resulting in high costs per lead. They are seeking advice on optimizing ads and landing pages to attract serious bootcamp prospects.
June 28, 2025Solved: Targeting Two Different User Groups with Google App Campaigns
The user is launching an app for graphic designers and businesses but is unsure how to target both user groups effectively using Google App campaigns, and worried about wasting money on irrelevant downloads.
June 28, 2025Solved: Google Ads CPC Too High, Limited Budget Keyword Strategy
Startup struggles with limited $2,000 monthly budget for Google Ads, facing high costs per click (CPC) for project management software keywords, hindering visibility against established competitors.
June 28, 2025Solved: Advertising Dual-Sided Marketplace with Google Ads
Help needed to advertise a dual-sided marketplace using Google Ads, targeting both expert witnesses and law firms. Seeking advice on finding an agency experienced in acquiring both user types efficiently.
June 28, 2025Solved: Optimizing Google App Campaigns Beyond Just App Installs
The user is running Google App Campaigns for a mobile app but is struggling to get users to send their first invoice after installing the app. They're seeking advice on optimizing ads for this specific lower-funnel action.
June 28, 2025Solved: Low ROAS on Google Ads for Subscription Box Business
Company facing challenges with Google Ads for their sustainable craft subscription boxes, experiencing a return on ad spend of less than 1.0x after spending $5,000 over three months.
June 28, 2025Solved: How to Acquire Initial Users for a Two-Sided Marketplace?
The user is launching a two-sided marketplace connecting small businesses with agencies, but needs advice on how to acquire initial users on both sides of the platform with limited marketing experience and budget.
June 28, 2025Solved: How to Attract E-commerce Clients Online Effectively?
The user needs advice on how to attract the right e-commerce clients online without a large advertising budget, as current methods feel like wasted money.
June 28, 2025Solved: Facebook & Instagram Ads Not Performing for Home Goods
The user's Facebook and Instagram ad campaigns are underperforming, with a Return on Ad Spend (ROAS) of 0.9x, meaning they're losing money on each dollar spent. They sell sustainable home goods online.
June 28, 2025Solved: How to Reach Heads of Marketing with a Small Budget?
A team of engineers with a new B2B SaaS product for marketing analytics needs advice on how to reach Heads of Marketing and Marketing Ops with a limited budget of $10k.
June 28, 2025Solved: Need advice on selling SaaS with no ad budget
The user has developed a B2B SaaS product but is struggling to generate leads due to a limited ad budget and network. They are seeking advice on how to sell SaaS effectively without significant ad spending and how to obtain direct contact information for decision-makers found on LinkedIn.
June 28, 2025Solved: Seeking insights on common advertising mistakes and successes
User seeks advice on common advertising mistakes and effective ad campaign strategies from others, after being recommended to run ads to further grow their bussiness.
June 28, 2025Solved: Reducing High Cost Per Lead in LinkedIn Ad Campaigns
The user's LinkedIn ad campaigns resulted in a high cost per lead ($80), prompting them to pause their campaigns. They are looking for a way to reduce costs while maintaining lead quality.
June 28, 2025Solved: Need advice on using ads to attract hair service clients
User is new to offering hair services and is looking for advice on whether ads work to attract paying clients, specifically wondering about Google Ads and Meta Ads.
June 28, 2025Solved: Low Sales Despite High Checkout Initiations on Meta Ads
User set up an ad with the goal as initiate checkout and got many checkouts, but very few sales. They are seeking advice on how to improve their ad performance and increase sales.
June 28, 2025Solved: Website Traffic - Is 40k Monthly Views Enough for Ads?
A tool website with 40k page views, 3k unique visits, and 6k sessions monthly is trying to determine if the current traffic is good enough to generate $100 a month through ads, and considering between Adsense or Ezoic.
June 28, 2025Solved: Meta Ads Campaign Not Converting to Kickstarter Followers
The user is running a Meta Ads campaign to gain Kickstarter pre-launch followers but isn't getting any despite a good click-through rate. They are seeking advice on targeting strategies.
June 28, 2025Solved: Organic traffic and sales have declined considerably
The user's organic traffic and sales have declined recently, and they are seeking advice on how to improve trust and increase sales.
June 28, 2025Solved: Need Advice on Finding a Cost-Effective Ad Agency
The user is overwhelmed by the complexity of paid advertising and seeks advice on finding a suitable agency with a limited budget to effectively acquire more users for their project management software.
June 28, 2025Solved: Google Ads CPL Good, But Lead Quality Is Very Poor
A SaaS company is struggling with Google Ads. Their cost per lead is acceptable, but the lead quality is very poor, with only 5% being useful to the sales team. They are considering hiring an agency to improve lead quality.
June 28, 2025Solved: Need Advice on Selecting a Marketing Agency
The user needs help selecting a marketing agency to advertise their productivity software. They are overwhelmed by the number of agencies and unsure how to determine which one is trustworthy and effective.
June 28, 2025Solved: LinkedIn Ads Not Generating Leads for SaaS Company
A vertical SaaS company for accounting forms is struggling with LinkedIn ads, spending $5k+ without generating a single lead, and a click-through rate of 0.7%. They're seeking advice on finding a legit B2B lead generation agency.
June 28, 2025