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Lukas Holschuh
Founder, Growth & Advertising Consultant
Great campaigns fail without expertise. Lukas and his team provide the missing strategy, optimizing your entire advertising funnel—from ad creatives and copy to landing page design.
Backed by a proven track record across SaaS, eLearning, and eCommerce, they don't just run ads; they engineer systems that convert. A data-driven partnership focused on tangible revenue growth.
Featured Content
LinkedIn Ads for SaaS: The Complete Growth Blueprint
Struggling with LinkedIn Ads for SaaS? Discover the blueprint to predictably acquire customers by defining your ICP's nightmare and crafting high-value offers.
January 22, 2026Solved: Need LinkedIn Ads Agency for B2B SaaS in London
I'm trying to find an agency that know how to run LinkedIn ads for B2B SaaS, but I'm having a tough time finding someone in London that get it.
January 22, 2026Solved: Video ads or still images on Facebook Ads?
I'm trying to figure out if I should make video ads or just use still images on Facebook. Because it's a newer solution to business problems, I'm thinking of using still images to get a simple message across to users. What do you all recommend?
January 22, 2026Find the Best PPC Consultant in London: Expert Guide
Tired of PPC 'experts' who don't deliver? This guide reveals how to find a results-driven PPC consultant in London, spot charlatans, and ensure a profitable ad strategy.
January 22, 2026B2B Social Media Advertising: Generate Leads on LinkedIn & Meta
Unlock the power of B2B social media advertising! This guide reveals how to choose the right platforms, target your ideal customers, craft compelling ads, and optimize your campaigns for lead generation success.
January 22, 2026Fix Failing Facebook Ads: The Ultimate Troubleshooting Guide
Frustrated with Facebook ads that burn cash? This expert guide reveals why your campaigns fail and provides a step-by-step strategy to turn them into profit-generating machines.
January 22, 2026Building Your In-House Paid Ads Team vs. Hiring an Agency: A Founder's Decision Framework
Struggling to decide between an in-house team and an agency? Discover a founder's framework that avoids costly mistakes by focusing on speed, expertise, and risk mitigation. Learn how a hybrid model with a junior coordinator and the agency will let you scale faster!
January 22, 2026The Founder's Playbook: Using Paid Ads to Validate Your Offer
Burning cash on an unproven idea? Discover how paid ads can validate your offer *before* launch. Learn to define your ICP's nightmare + craft an irresistible offer!
January 22, 2026The Complete Guide to Meta Ads for B2B SaaS Lead Generation
B2B SaaS ads failing? You're likely making these mistakes. Discover how to fix them by targeting pain points and offering instant value, not demos!
January 22, 2026Google Ads vs. Meta Ads: A Data-Driven Framework for E-commerce Brands
Struggling to choose between Google & Meta ads? E-commerce brands, discover a data-driven framework using LTV. Plus: Target search intent & ad creative tips!
January 22, 2026The Small Business Owner's First Paid Ads Campaign: A Step-by-Step Guide
Struggling with your first paid ads? It's likely you're making critical foundational mistakes. Discover how defining your customer's 'nightmare' and LTV can unlock explosive growth. Plus: high-value offer secrets!
January 22, 2026The Complete Guide to Google Ads for B2B SaaS
B2B SaaS Google Ads a money pit? Target the WRONG people & offer demos nobody wants? This guide reveals how to fix it by focusing on customer nightmares.
August 15, 2025The Ultimate Guide to Stop Wasting Money on LinkedIn Ads: Target Ideal B2B Customers & Drive High-Quality Leads
Tired of LinkedIn Ads that drain your budget and deliver poor results? This guide reveals the common mistakes B2B companies make and provides a proven framework for targeting the right customers, crafting compelling ads, and generating high-quality leads.
July 26, 2025Solved: Best bid strategy for new Meta Ads ecom account?
Im starting a new meta ads account for my ecom company and im not sure what bid strategy to use.
July 18, 2025All Content
Solved: Trouble Growing Sales on Etsy Store with Portrait Conversion
User is struggling to grow their store sales, despite having a decent conversion rate, using Etsy ads, posting new listings and pins daily, and using Everbee for SEO. They are having trouble with their own ads and want to increase their monthly ad spend.
July 11, 2025Solved: Need Advice on Facebook Ads Targeting & Ad Design
The user is struggling with their Facebook ad campaign and looking for advice on audience targeting and ad design. They are currently using "travels frequently" and "started a new job" behaviors but are not seeing results.
July 11, 2025Solved: Seeking advice on the value of hiring Google Ads agency
User is seeking advice on the value of hiring a Google Ads agency, wondering if the results, time savings, tracking, or mental relief are worth the cost.
July 11, 2025Solved: Google Ads Campaign Low CTR Despite High Impressions
Google Ads campaign receiving impressions, but click-through rate is under 1%. Headlines and keywords have been adjusted, but the issue persists. Seeking advice on troubleshooting ad copy, keyword intent, or targeting.
July 11, 2025Solved: Demonstrating User Traction for Pre-Launch Safety App
User is developing a neighborhood safety app and needs advice on demonstrating user traction and potential to investors with a limited pre-launch budget.
July 11, 2025Solved: Structuring Paid Media Campaigns for Market Expansion
A freelancer marketplace is expanding from graphic designers to copywriters and needs advice on structuring paid media campaigns and determining key metrics for evaluating market expansion.
July 11, 2025Solved: Paid media strategy for software startups
The user is seeking guidance on the best paid media strategies for software startups, including channel selection, budget allocation, and key performance indicators.
July 11, 2025Solved: Targeting High-End Audio Customers with Paid Search
The user is developing high-end audio equipment for audiophiles and wants to use paid search to expand their market share. They are unsure which keywords will attract the right customers willing to invest in premium sound.
July 11, 2025Solved: Need cost-effective ad testing for SaaS energy feature
The user is seeking advice on cost-effectively testing ad copy and landing pages to maximize sign-ups for a new energy-saving feature on their environmental control SaaS platform.
July 11, 2025Solved: Building a Repeatable Paid Acquisition Funnel for Transit App
The user is struggling to establish a consistent paid user acquisition funnel for their public transit app, finding Facebook ad costs too high and seeking alternative, more effective paid channels.
July 11, 2025Solved: Marketing Plan for Bespoke Suit Company to Secure Funding
The user is launching a bespoke suit company and needs help creating a marketing plan to secure pre-seed funding. They want to know how to use paid ads to build a pre-launch email list and demonstrate enough interest to investors.
July 11, 2025Solved: Meta Ads Suddenly Failing to Generate Leads
Meta ads are no longer generating qualified leads for a small management consulting firm, despite a tripled ad spend. The number of consultations booked has remained stagnant.
July 11, 2025Solved: Meta Ads Not Generating Leads in Non-Profit Sector
A B2B SaaS grant management software company is struggling to generate qualified leads from Meta ads when targeting non-profit administrators, despite getting clicks.
July 11, 2025Solved: App Downloads Stalling Despite Meta Ad Spend
A niche social network app for hikers is struggling with user acquisition. Meta ads targeting outdoor enthusiasts are yielding zero app downloads, leading to concerns about budget allocation and marketing strategy effectiveness.
July 11, 2025Solved: Low-Quality Leads from Facebook Ads Targeting Startups
A SEO consultancy is struggling to attract startups raising Series A rounds with free SEO audits via Facebook ads, facing issues with lead quality and conversion.
July 11, 2025Solved: Poor ROAS on Facebook Ads for Executive Coaches
As a lead gen agency, I'm having trouble getting good return on ad spend for Facebook ads for executive coaching clients, even with a strong offer and case studies from LinkedIn. I am wondering if Facebook is even the right platform.
July 11, 2025Solved: LinkedIn Ads Not Driving Sign-Ups for Forum App
I'm having trouble launching a premium feature for our local community forum app. Despite having a budget, our LinkedIn ads aren't driving sign-ups, and I'm not sure why.
July 11, 2025Solved: Struggling to Get First Paying Customers via LinkedIn Ads
I'm struggling to acquire my first paying customers for my digital planner app. I'm trying LinkedIn ads to reach busy professionals, but despite clicks, nobody is subscribing. I'm wondering if LinkedIn is the wrong approach and whether I'm wasting my time and money.
July 11, 2025Solved: Low App Installs with Facebook SDK/AEM, Seeking Tips
The user is struggling with low app installs when using the Facebook SDK/AEM. They previously ran click campaigns with a cost of $0.15-$0.19 per click but need tips to lower the cost for app installs.
July 11, 2025Solved: Marketing Agency Not Getting Clients Despite Outreach
A marketing agency owner is struggling to acquire clients despite cold outreach efforts and offering comprehensive services. They are seeking advice on what they might be doing wrong.
July 11, 2025Solved: Best Organic Marketing Strategies for GenZ App?
The user is seeking advice on the best organic marketing strategies for a GenZ consumer application and is looking for a marketing partner.
July 11, 2025Solved: Expectations for First Ad Campaign as Entrepreneur
An aspiring entrepreneur seeks guidance on what to expect from their very first advertising campaign.
July 10, 2025Solved: Budget for New Facebook ABO Campaign and Creative Testing
User seeking budget guidance for a new Facebook ABO campaign with three ad sets and two ads each, for a new website with only 15 conversions and a $43 AOV.
July 8, 2025Solved: Optimal Ad Spend for New Startup App Launch?
New startup founder seeks advice on ad spend allocation and traffic generation strategies using Google Ads and organic social media to boost initial app growth.
July 8, 2025Solved: Phrase Match Broad; Considering Exact Match & Landing Pages
Phrase match keywords are triggering branded and competitor search terms. The user is considering switching to exact match and creating targeted landing pages to improve quality score and budget control.
July 8, 2025Solved: Need help optimizing Facebook Ads for Loyaltie monthly box
User needs assistance with setting up a Facebook Ads campaign to acquire sign-ups for monthly subscription boxes on Loyaltie, targeting a specific demographic.
July 8, 2025Solved: Should I Stop Using "Pet Shampoo" as a Keyword?
The user is selling a pet shampoo brush in Italy and is unsure whether to use the keyword "pet shampoo" due to its broader application for dry hair brushes, despite the higher search volume. Their PPC campaign yielded 900 impressions, 6 clicks, and no orders in a week.
July 8, 2025Solved: Website Keywords Rank Below Average for Printing Store
The user's printing store website has many products, but most keywords rank below average. They seek advice on how to improve keyword rankings, considering their limited budget and the continuous addition of new products.
July 7, 2025Solved: Amazon Launch Strategy for a Low-Priced Grocery Product
Seeking guidance on launching a low-priced grocery product on Amazon, including PPC strategy, coupon usage, and avoiding price wars during the initial launch phase.
July 7, 2025Solved: Same People Interact with Ads Across Different Products
The user is encountering an issue where the same individuals are interacting with their advertisements across different products, despite the lack of connection between these products.
July 7, 2025Solved: Improving Facebook Ad Lead Quality in London
The Head of Marketing for a B2B SaaS company is struggling with poor lead quality from Facebook ads targeting London, wasting money on unqualified leads and job seekers.
July 5, 2025Solved: Choosing the Right Ad Platform for Investment
The user is uncertain about which ad platform to invest in, particularly regarding Facebook ads and their cost-effectiveness.
July 5, 2025Solved: New Meta Ad Account Not Performing - How Long to Wait?
User launched a Meta ad campaign with purchase optimization and multiple ad sets but saw minimal reach and no purchases after 30 hours. They are asking how long they should wait for results with a new ad account.
July 5, 2025Solved: New Google Ads Account Not Performing After Business Change
User had a successful Google Ads account for their window cleaning business with a cost per lead of $20-25. After changing their business name and website and creating a new Google Ads account to get the $1800 credit, the new account has been unsuccessful, spending $2000 for less than 10 leads in 4 months.
July 5, 2025Solved: Is Performance Max Suitable for Event-Driven Gifting?
A gifting company questions the effectiveness of Performance Max campaigns versus targeted Search and Shopping campaigns for event-driven purchases.
July 5, 2025Solved: Low ROAS in London for Luxury Goods D2C Brand
The D2C brand is facing a challenge with low ROAS in London compared to the US when running ads on Instagram and Facebook for its handcrafted leather goods.
July 5, 2025Solved: Low Conversion Rate from Google Ads for B2B Marketplace
A B2B marketplace founder is struggling with a low conversion rate from Google Ads, spending a lot of money, and attracting the wrong traffic.
July 5, 2025Solved: Poor Google Ads Rank for Air Quality Monitoring Keywords
A newly launched B2B SaaS company focused on environmental control solutions is struggling with their Google Ads. They are targeting specific keywords related to air quality monitoring but have poor ad rank and low impressions.
July 5, 2025Solved: Is Google Ads Management Worth It for a Local Restaurant?
A local restaurant owner is unsure if Google Ads management is worth the investment for their small business, given their limited marketing budget and goal of targeting people searching for nearby takeaway options.
July 5, 2025Solved: Crafting a PPC strategy to differentiate our SaaS platform
A B2B SaaS platform seeks a PPC strategy to differentiate itself in the crowded London SaaS market.
July 5, 2025Solved: Need B2B tech PPC agency for ebike brand in London
A new ebike brand is preparing to enter the London market and needs a B2B tech PPC agency to boost brand awareness and drive sales.
July 5, 2025Solved: Best PPC Strategies for London Childcare Service Growth
A B2C childcare service provider needs help targeting busy parents in specific London postcodes via Google Ads to acquire first users and determine a realistic CPA.
July 5, 2025Solved: Recruitment Firm Needs Help Refining Ad Targeting
Recruitment firm struggles with unqualified applications and high cost-per-qualified-applicant, especially for senior developers and cybersecurity experts, needing refined B2B ad targeting on LinkedIn and Google Ads.
July 5, 2025Solved: Stagnant Lead Gen - Scaling B2B Ad Campaigns Needed
The user is struggling with stagnant lead generation and needs to scale their B2B ad campaigns to improve the number of targeted leads that convert into opportunities.
July 5, 2025Solved: Best Marketing Strategy for London Budgeting App Launch?
A fintech startup CEO is struggling to choose the right marketing strategy to launch their budgeting app in London, targeting digitally savvy 25-45 year olds. They are unsure whether to invest heavily in TikTok and seek advice on selecting the right London-based ad agency.
July 5, 2025Solved: Low Free Trial to Paid Conversion Rate on Google Ads
A B2B SaaS startup is struggling to scale Google Ads effectively in London. Their conversion rate from free trial to paid subscription is only 2%, and they are seeking expert strategies to improve this.
July 5, 2025Solved: Effective Google Ads Strategy for Gen Z Audience in London
A fintech startup founder is launching a budgeting tool for Gen Z in London and needs help with an effective Google Ads management strategy to target young adults without overspending their limited budget.
July 5, 2025Solved: How to lower CPM to improve ad profitability?
The user is struggling with high CPMs, which are negatively impacting their profit margins despite having good metrics.
July 5, 2025Solved: Need PPC Agency for Luxury Watch Launch in London
A luxury goods brand is launching a new line of high-end watches in London. Their in-house team lacks PPC experience, especially in London's competitive market. They need to find a PPC agency that understands the luxury market.
July 5, 2025Solved: Finding B2B PPC Agency in London for SaaS Product
A B2B SaaS company seeks a London-based PPC agency to scale their marketing efforts. They need to ensure the agency understands their complex project management software and target audience of project managers to avoid wasting ad spend.
July 5, 2025