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Lukas Holschuh
Lukas Holschuh

Founder, Growth & Advertising Consultant

Great campaigns fail without expertise. Lukas and his team provide the missing strategy, optimizing your entire advertising funnel—from ad creatives and copy to landing page design.

Backed by a proven track record across SaaS, eLearning, and eCommerce, they don't just run ads; they engineer systems that convert. A data-driven partnership focused on tangible revenue growth.

Featured Content

LinkedIn Ads for SaaS: The Complete Growth Blueprint

Struggling with LinkedIn Ads for SaaS? Discover the blueprint to predictably acquire customers by defining your ICP's nightmare and crafting high-value offers.

January 22, 2026

Solved: Need LinkedIn Ads Agency for B2B SaaS in London

I'm trying to find an agency that know how to run LinkedIn ads for B2B SaaS, but I'm having a tough time finding someone in London that get it.

January 22, 2026

Solved: Video ads or still images on Facebook Ads?

I'm trying to figure out if I should make video ads or just use still images on Facebook. Because it's a newer solution to business problems, I'm thinking of using still images to get a simple message across to users. What do you all recommend?

January 22, 2026

Find the Best PPC Consultant in London: Expert Guide

Tired of PPC 'experts' who don't deliver? This guide reveals how to find a results-driven PPC consultant in London, spot charlatans, and ensure a profitable ad strategy.

January 22, 2026

B2B Social Media Advertising: Generate Leads on LinkedIn & Meta

Unlock the power of B2B social media advertising! This guide reveals how to choose the right platforms, target your ideal customers, craft compelling ads, and optimize your campaigns for lead generation success.

January 22, 2026

Fix Failing Facebook Ads: The Ultimate Troubleshooting Guide

Frustrated with Facebook ads that burn cash? This expert guide reveals why your campaigns fail and provides a step-by-step strategy to turn them into profit-generating machines.

January 22, 2026

Building Your In-House Paid Ads Team vs. Hiring an Agency: A Founder's Decision Framework

Struggling to decide between an in-house team and an agency? Discover a founder's framework that avoids costly mistakes by focusing on speed, expertise, and risk mitigation. Learn how a hybrid model with a junior coordinator and the agency will let you scale faster!

January 22, 2026

The Founder's Playbook: Using Paid Ads to Validate Your Offer

Burning cash on an unproven idea? Discover how paid ads can validate your offer *before* launch. Learn to define your ICP's nightmare + craft an irresistible offer!

January 22, 2026

The Complete Guide to Meta Ads for B2B SaaS Lead Generation

B2B SaaS ads failing? You're likely making these mistakes. Discover how to fix them by targeting pain points and offering instant value, not demos!

January 22, 2026

Google Ads vs. Meta Ads: A Data-Driven Framework for E-commerce Brands

Struggling to choose between Google & Meta ads? E-commerce brands, discover a data-driven framework using LTV. Plus: Target search intent & ad creative tips!

January 22, 2026

The Small Business Owner's First Paid Ads Campaign: A Step-by-Step Guide

Struggling with your first paid ads? It's likely you're making critical foundational mistakes. Discover how defining your customer's 'nightmare' and LTV can unlock explosive growth. Plus: high-value offer secrets!

January 22, 2026

The Complete Guide to Google Ads for B2B SaaS

B2B SaaS Google Ads a money pit? Target the WRONG people & offer demos nobody wants? This guide reveals how to fix it by focusing on customer nightmares.

August 15, 2025

The Ultimate Guide to Stop Wasting Money on LinkedIn Ads: Target Ideal B2B Customers & Drive High-Quality Leads

Tired of LinkedIn Ads that drain your budget and deliver poor results? This guide reveals the common mistakes B2B companies make and provides a proven framework for targeting the right customers, crafting compelling ads, and generating high-quality leads.

July 26, 2025

Solved: Best bid strategy for new Meta Ads ecom account?

Im starting a new meta ads account for my ecom company and im not sure what bid strategy to use.

July 18, 2025

All Content

Solved: Need Meta Marketing Specialist for Event-Based Business

I need someone to take care of our Meta (Facebook/Instagram) advertising. We make about $120K each month in sales and have used Facebook for ads for many years. The agency is having problems following our specific guidelines.

July 17, 2025

Solved: Google Ads paid audits for a tax relief company?

I want to do Google Ads for my tax relief company. I've been talking to agencies and they recommend starting with a freelancer, but I'm flexible with the budget and competent. Should I hire a freelancer or manage the ad account myself, and get paid audits periodically?

July 17, 2025

Solved: Help with Digital Marketing for a Trench Shoring Business

I'm seeking advice because it's difficult to manage digital marketing for my father’s small business that specializes in trench shoring equipment. I have been working with agencies, but they just fall into the “set it and forget it” routine. I dont know how to audit the campaigns, since I cant get direct access. The agency also isnt very transparent, and not communicating well.

July 17, 2025

Solved: Google Ads for Small Theatre with Limited Budget?

I'm not sure if Google Ads would be good for my small theatre because we dont have a big budget. Ticket prices are not that high and we have other expenses, so im not sure if we could get a good return on investment. Also, traditional advertising is to expensive and its hard to know if it works.

July 17, 2025

Solved: Spent $5K on AdWords with 0 Qualified Leads - Help!

I’ve spent $5,000+ on Google Ads for my B2B gaming solution but I’m not getting any qualified leads. I get registrations but not the right kind. I’m using Performance Max and Display Campaigns, but I think something is wrong, and I don’t know what.

July 17, 2025

Solved: Need help tracking Google Ads for Travel Agency

I'm having trouble with Google Ads and PPC for my travel agency. I can't track customer responses since ads push to affiliate sites, and customers land on their pages, not mine. I need help organizing everything and creating landing pages to track responses better.

July 17, 2025

Solved: Meta ads bidding strategy: conversions or value?

Am having trouble to decide on what bidding strategy to use on meta. Is maximizing the number of conversions or maximizing conversion value better? I have a daily budget around 300€ on conversion based campains.

July 17, 2025

Solved: Need Tips for $14,000 Ad Budget for App Installs

I was just given a budget for Reddit, Facebook or X ads for getting app installs and user sign ups, and im a bit lost. Its for a free app for the construction industry, and I don't know where to start.

July 17, 2025

Solved: Should I Start a New Facebook Pixel After 2020?

I think the pandemic changed things, and I got a bunch of bad customers cause of the COVID money, and it messed up my audiences. I was wondering would it maybe work if I got rid of the old pixel and started a new one?

July 17, 2025

Solved: Tips/resources to run meta ads effectively for B2B SaaS?

I wanna find out how to use meta ads right for my B2B SaaS to target developers and product managers. Im trying to put some money in for paid ads but need help running meta ads well.

July 17, 2025

Solved: Engagement Campaign ( WhatsApp), offline conversions?

I'm running an engagement campaign on Facebook, but I’ve been struggling with consistantly getting bad leads. I'm wondering the best way to provide Meta with information about "good leads" through offline conversions, and unsure about best practices. I want to refine my targeting strategy and how to optimise the process to attract higher-quality leads.

July 17, 2025

Solved: Help Needed with Facebook Ads for Supplement Business

I'm looking for someone to help me with my supplement business Facebook ads. I need help finding someone who's run successful ads before in the supplement space.

July 17, 2025

Solved: Need Help with Digital Marketing for Niche Business

I'm having issues with digital marketing for my father's trench shoring equipment business. Agencies do the bare minimum, and I lack campaign data. It's hard to comunicate with them and they dont get our bussiness. I don't know how to get access or conduct an audit. What is the best way to do all this?

July 17, 2025

Solved: Is Using Outside B2B Marketing Groups Right for Us?

I'm not sure if we should hire an outside marketing agency to help us get more attendees for our B2B event. Our Net Promoter Score is high, but we have been having trouble growing our events.

July 17, 2025

Solved: Feedback Needed on Website for AI Consulting Services

After a year and a half, my company's LinkedIn referrals are drying up. I want to start outbound lead search and networking, but im not sure if my website is good enough. How do i test my CTA's, and what are alternatives to Meta advertising?

July 17, 2025

Solved: Paid Audits vs. Freelancer for Tax Relief Google Ads

I'm unsure whether to hire a freelancer or manage Google Ads for my tax relief company myself. I am considering getting periodic audits done until I can afford freelancer fees.

July 17, 2025

Solved: Need help with small budget Saas company Meta Ads

I’m running Meta Ads for a SaaS biz, but the CTR is low, and I need help to optimize it. I need help with content and budget for the best results.

July 17, 2025

Solved: Search Ads vs App Campaign for App Download Links

I'm a total newbie to Google Ads and want to test the market with a low-spend campaign for my app. I want to show links in search results for specific keywords, limited to the UK and Android OS. I'm not sure if search ads can link to an app download page, and I want to pay per impression instead of per click or conversion.

July 17, 2025

Solved: Add to Existing Campaign or Create New Campaign?

I have an add that's runninng good; however, it was specific to Black Friday. I want to use this same creative to start another promotion for the same audience. Typically if I add a new ad to an existing ad set, the new ad doesn't do well.

July 17, 2025

Solved: Engagement Campaign on Facebook Getting Bad Leads

I'm running a Facebook engagement campaign and I'm getting bad leads. I want to know the best way to provide Meta with information about what makes a good lead through offline conversions. I'm also unsure whether to upload new customer lists daily or weekly. How do I refine the targeting to get higher quality leads?

July 17, 2025

Solved: Audience Building Tips for LinkedIn Ads

I'm diving into LinkedIN adds and need some tips on building the right audience. I'm seeing all the different options in LinkedIN adds manager like job functions, company sizes, and industries, and am hoping to get some help on how to approach it.

July 16, 2025

Solved: Launching a New Lawn Care Business: How to Get the First 100 Customers?

I'm starting my lawn care business soon, and I need to find our first 100 clients. I tried putting up flyers and making calls, but it's not working. I'm looking for advice on a cost-effective pre-launch campaign to get some buzz going before we officially launch. Can you give me some advise, please?

July 16, 2025

Solved: No Adds to Cart on My Online Store

I'm building an online store for small interior goods. I'm running google ads and getting around 50 visitors daily, but I'm not getting any add to carts. I'm not sure why.

July 16, 2025

Solved: Best Advertising Platforms for Productivity SaaS?

I'm looking to run ads for my workflow managment solution, but I am not sure where is best. I dont think my customers are all on Product Hunt or Indie Hackers, so where else can I find them?

July 16, 2025

Solved: Landing Page vs App Store Link Advice Needed

I'm testing paid ads and want advice on whether to use a landing page or App Store link. Also, I need help figuring out how to increase my ad budget to get more downloads.

July 16, 2025

Solved: Finding People and Publishing Products Is Not OK

I'm new to this and I need some help. Where do I go to find people, publish my products, do market validation or even hire a freelancer? Plus, I'm wondering about the cost of running ads to build a good enough app, like how much time and money is that?

July 16, 2025

Solved: Struggling with Meta Ads for Demo Bookings

I'm trying to use Meta ads, but I haven't gotten a single demo booked. I'm sure I’m doing something wrong. I'm trying to figure out what I'm doing wrong with my ads.

July 16, 2025

Solved: Advertising a New Social App Before and After Launching

I'm making a new social app where users connect via sharing unique stories. I'm struggling with doing a market survey on a shoestring budget. What's the minimum number of responses I need? Besides TikTok and Twitter, what are other ways to advertise the app?

July 16, 2025

Solved: Launch plan and promotion advice needed on a small budget

Launching my product soon, and trying to figure out the promotion plan. I have a small budget and am looking at ProductHunt, Google Ads, and influencers, but i dont know if it is a good idea. Also advertising agencies contacted me.

July 16, 2025

Solved: Optimizing Facebook Ads for High-Value Product Conversions

How do I optimize Facebook Ads for an ecom store with products costing 5k to 100k, where customers either call, fill out a quote form, contact form or chat? I'm unsure about combining all conversions together since Facebook only optimizes for 1 conversion type and the AI wont optimize good.

July 16, 2025

Solved: Marketing tips for SaaS platform targeting ecommerce?

I dont know how to market my SaaS, CobrandlyConnect.com. Its for businesses to find partners for projects and track progress, but I need tips on reaching ecommerce and web design companies.

July 16, 2025

Solved: Need Advice on Buying Ads for Marketplace Company

I'm wondering if anyone has experience buying ads on platforms like Facebook, Google, or LinkedIn. I need help figuring out the most cost-effective marketing channel for my marketplace company, which connects consumers to business products.

July 16, 2025

Solved: Will Spending More on Facebook Ads Help My Agency?

I dont have cash reserves to spend in ads so I gotta borrow money. I have been spending around $20-$40 a day on ads and not seeing anything in terms of sales calls booked. I’m wondering if I just need to spend more to get results.

July 16, 2025

Solved: €32 Spent, €14 Earned – Normal Google Ads Start?

I'm new to Google Ads and I spent €32 but only earned €14 from my web app. With 7.2k impressions, 162 clicks, and a €0.20 CPC, I’m not sure if these numbers are normal or if I should be seeing better performance.

July 16, 2025

Solved: Help Needed with Facebook Ads and Audience Targeting

I need help with Facebook (meta) Ads and figuring out targeting audiences. I'd love some help to do this correct the first time, setting this up in facebook business to advertise our software product to audiences that would like and be good to get it in front of. We haven't advertised on social in years and would like someone experience to assist.

July 16, 2025

Solved: Manual targeting is being removed for Advantage Plus?

Advantage plus burns through money, my CPA is too high, and its retargeting my current customers! I think manual targeting is being removed from June onwards, and I might have to stop using meta ads.

July 16, 2025

Solved: Marketing strategies for a new yacht rental business?

I just got started with yacht rentals and im trying to figgure out marketing. Right now its just word of mouth. I'm wondering if Google ads is a good idea or what other marketing strats i should try other than social media.

July 16, 2025

Solved: Scaling with Excluded Brand Keywords at Account Level

I excluded my brand terms at the account level in Google Ads because my PMax campaigns kept getting conversions through brand searches, even though I excluded my brand list at the campaign level. I'm trying to scale and see what Google can do for cold traffic and real growth, but I'm not sure if stopping the brand traffic from skewing the results was the right move.

July 16, 2025

Solved: Can Google Ads CPC changes take time to be applied?

I have a problem with Google Ads. I changed my CPC bids in search campaigns, but after 24 hours, the price per click hasn't updated. It's still charging me the old rate, even though I changed it to 12 euros. I want to know why the changes aren't taking effect and what could be causing this delay.

July 16, 2025

Solved: Best non-paid growth channel for SaaS product?

I'm trying to find the best non-paid growth channel for my SaaS. Ads haven't been great, but founder-led content and Reddit threads have helped. I just need to know which strategy works best without spending more money.

July 16, 2025

Solved: Keyword Cannibalisation with Exact & Phrase Match?

I was wondering will my Google ads be cannibalised if I use both exact match and phrase match together inside the same add group in my Google campaign? I am using max conversion.

July 16, 2025

Solved: Advertising Pattern Impact on Facebook Learning Algorithm?

I'm into garments. I promote my stuff with facebook ads via the page. Every three weeks, I run and add. The first week the add runs. Second week is production. On the third week I run another add again using the same settings as before. I'm just wondering if this pattern disturb the learning algorithm.

July 16, 2025

Solved: First Week of Ads - Google, Meta, or LinkedIn?

I'm running ads on Google, Meta, and LinkedIn for my B2B service. Google gives high-quality leads but no conversions, Meta's leads are just okay with also no conversions, and LinkedIn is expensive with horrible leads and again, no conversions. Should I just stick with Google Ads?

July 16, 2025

Solved: How to Monetise a Moving Company Website?

How do I monetise a moving company website I built out of boredom? It brings in leads and ranks in the top 3 for its primary location. I can't afford a van, so I'm not sure what to do.

July 16, 2025

Solved: How to Effectively Spend $500 on Facebook Ads?

I'm building a small handmade jewellery business with a small budget of $500 for ads, and I'm not sure where to start or if it's even worth it. Should I focus on Denmark, the UK, or the US, and are image ads sufficient since I'm not good at video content?

July 16, 2025

Solved: Need help deciding if product is worth testing

I need to decide if a product is worth testing. It gets around 1,000 to 1,500 monthly searches and one main website has been selling it for 1.5 years, getting around 60k monthly traffic with 53 active ads. Several new websites have popped up with 7-8 active ads each. The product costs around $15 and sells between $39 to $79.

July 16, 2025

Solved: Ads Performance Causing Emotional Stress - Need Advice

I'm having trouble with my ads. Even though I know I shouldn't get too stressed, its a emotional rollercoaster. I launched a ATC conversion ad with advantage+. The cpc began really high and improved to be around 1 dollar cpc on average on day 2. I paid 54 dollars so far(budget is $40) and my ATC is averaging around 10 dollars, but no purchases. And only one ad is being pushed even though I had 3 videos and 2 picture ads.

July 16, 2025

Solved: Advice Needed on Finding a Social Media Management Agency

I'm a startup thats based in Korea and were launching products to the U.S. market. Sales are going up, but were struggling to manage social media content and community engagement due to not having enough resourses. Im looking for help!

July 16, 2025

Solved: Low Expected CTR for English Google Ads Keywords

I'm struggling with low Expected CTR for my English Google Ads, even though my ad relevance and landing pages are optimized. This issue is lowering my Quality Score and limiting impressions. I'm not sure what else I can do.

July 16, 2025

Solved: Launching a SaaS Tool and Unsure About Sales Strategy

I'm launching a SaaS tool and am not sure how to handle sales after the launch. I'm unsure whether to focus on organic growth or invest in paid advertising. I don't know how I'm soposed to scale it to hundreds of paying users.

July 16, 2025

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