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Lukas Holschuh
Lukas Holschuh

Founder, Growth & Advertising Consultant

Great campaigns fail without expertise. Lukas and his team provide the missing strategy, optimizing your entire advertising funnel—from ad creatives and copy to landing page design.

Backed by a proven track record across SaaS, eLearning, and eCommerce, they don't just run ads; they engineer systems that convert. A data-driven partnership focused on tangible revenue growth.

Featured Content

LinkedIn Ads for SaaS: The Complete Growth Blueprint

Struggling with LinkedIn Ads for SaaS? Discover the blueprint to predictably acquire customers by defining your ICP's nightmare and crafting high-value offers.

January 22, 2026

Solved: Need LinkedIn Ads Agency for B2B SaaS in London

I'm trying to find an agency that know how to run LinkedIn ads for B2B SaaS, but I'm having a tough time finding someone in London that get it.

January 22, 2026

Solved: Video ads or still images on Facebook Ads?

I'm trying to figure out if I should make video ads or just use still images on Facebook. Because it's a newer solution to business problems, I'm thinking of using still images to get a simple message across to users. What do you all recommend?

January 22, 2026

Find the Best PPC Consultant in London: Expert Guide

Tired of PPC 'experts' who don't deliver? This guide reveals how to find a results-driven PPC consultant in London, spot charlatans, and ensure a profitable ad strategy.

January 22, 2026

B2B Social Media Advertising: Generate Leads on LinkedIn & Meta

Unlock the power of B2B social media advertising! This guide reveals how to choose the right platforms, target your ideal customers, craft compelling ads, and optimize your campaigns for lead generation success.

January 22, 2026

Fix Failing Facebook Ads: The Ultimate Troubleshooting Guide

Frustrated with Facebook ads that burn cash? This expert guide reveals why your campaigns fail and provides a step-by-step strategy to turn them into profit-generating machines.

January 22, 2026

Building Your In-House Paid Ads Team vs. Hiring an Agency: A Founder's Decision Framework

Struggling to decide between an in-house team and an agency? Discover a founder's framework that avoids costly mistakes by focusing on speed, expertise, and risk mitigation. Learn how a hybrid model with a junior coordinator and the agency will let you scale faster!

January 22, 2026

The Founder's Playbook: Using Paid Ads to Validate Your Offer

Burning cash on an unproven idea? Discover how paid ads can validate your offer *before* launch. Learn to define your ICP's nightmare + craft an irresistible offer!

January 22, 2026

The Complete Guide to Meta Ads for B2B SaaS Lead Generation

B2B SaaS ads failing? You're likely making these mistakes. Discover how to fix them by targeting pain points and offering instant value, not demos!

January 22, 2026

Google Ads vs. Meta Ads: A Data-Driven Framework for E-commerce Brands

Struggling to choose between Google & Meta ads? E-commerce brands, discover a data-driven framework using LTV. Plus: Target search intent & ad creative tips!

January 22, 2026

The Small Business Owner's First Paid Ads Campaign: A Step-by-Step Guide

Struggling with your first paid ads? It's likely you're making critical foundational mistakes. Discover how defining your customer's 'nightmare' and LTV can unlock explosive growth. Plus: high-value offer secrets!

January 22, 2026

The Complete Guide to Google Ads for B2B SaaS

B2B SaaS Google Ads a money pit? Target the WRONG people & offer demos nobody wants? This guide reveals how to fix it by focusing on customer nightmares.

August 15, 2025

The Ultimate Guide to Stop Wasting Money on LinkedIn Ads: Target Ideal B2B Customers & Drive High-Quality Leads

Tired of LinkedIn Ads that drain your budget and deliver poor results? This guide reveals the common mistakes B2B companies make and provides a proven framework for targeting the right customers, crafting compelling ads, and generating high-quality leads.

July 26, 2025

Solved: Best bid strategy for new Meta Ads ecom account?

Im starting a new meta ads account for my ecom company and im not sure what bid strategy to use.

July 18, 2025

All Content

Solved: How to Generate Leads for Local Service Business?

A local service business owner is seeking advice on generating leads online, as their current business primarily relies on word-of-mouth referrals.

January 22, 2026

Solved: PPC Ads Not Working for New Nail Salon

The user is struggling with their Google Ads (PPC) campaign for a new nail salon. They need advice on keyword selection, ad copy, and local targeting strategies to attract more clients.

January 22, 2026

Solved: Sales Plateau for Bespoke Dog Collar eCommerce Business

Sales are plateauing for a D2C eCommerce business selling high-end dog collars and leads after six months. Instagram presence isn't converting into sales, and assistance is needed to identify lucrative target audiences.

January 22, 2026

Solved: High CPC and Low CTR on Meta Ads for Carpal Tunnel

User is experiencing high CPC and low click-through rates on Meta ads for a carpal tunnel product, despite replicating a successful ad from another brand. The ad creative seems not to be performing as expected.

January 22, 2026

Solved: Optimizing Google Ads PMax Campaign for Sportswear Store

User needs guidance on optimizing a new Google Ads PMax campaign for a sportswear store with a small budget, specifically regarding product removal strategies and relevant metrics to track.

January 22, 2026

Solved: How to Select the Right UK Paid Ads Agency?

A B2B SaaS company CEO seeks advice on selecting the right UK paid ads agency to boost brand awareness and drive qualified leads, overwhelmed by the numerous options.

January 22, 2026

Solved: Need Ad Strategy for Fintech App Launch in London

A Fintech company requires a London-based ad management agency to develop a data-driven campaign for an upcoming product launch to generate buzz and qualified leads, aiming to compete with major players like Revolut and Wise.

January 22, 2026

Solved: Low Conversion Rate and High CPA in D2C Pet Store

Conversion rate from influencer posts to website visits is only 0.5%, and the cost per acquisition (CPA) is very high. Needs help with the go-to-market strategy.

January 22, 2026

Solved: Beginner Tips for B2B SaaS Google Ads Campaigns

User seeks advice on Google Ads strategies for niche B2B SaaS products with a limited daily budget, focusing on campaign structure, keyword selection, and funnel optimization.

January 22, 2026

Solved: Best Launch Strategy for a Small Fashion Brand

Fashion brand start-up struggles with initial launch strategy, including online vs. physical sales, marketing a small clothing range, and first release choices.

January 22, 2026

Solved: Best Ad Platform for Landscaping Business?

User is seeking advice on the best platform for running paid ads for a landscaping business to increase leads and customer calls.

January 22, 2026

Solved: High customer acquisition cost on dog treat subscription box

Customer acquisition cost is too high for a B2C subscription box for organic dog treats using Facebook ads.

January 22, 2026

Solved: Need Someone to Run Ads for Remodeling Contractor

A remodeling contractor and custom home builder in Florida needs help with lead generation. They have a website, Facebook page, and Google Business Profile, but don't know how to start creating ads.

January 22, 2026

Solved: Reels or Stories, which is better for more views?

The user is seeking advice on whether to focus on Instagram Reels or Stories to maximize views and account growth. They are uncertain about which format yields better results.

January 22, 2026

Solved: Best Channels to Acquire First 100 SaaS Customers?

A newly launched B2B SaaS platform for HVAC companies is struggling to acquire its first 100 paying customers through LinkedIn ads and seeks alternative growth channels and SaaS-specific tactics.

January 22, 2026

Solved: Refreshing Ad Creatives - Add to Existing or New Ad Sets?

User is seeking advice on the best way to refresh ad creatives in a Facebook Ads campaign. They are debating whether to add new ads to existing ad sets or create completely new ad sets.

January 22, 2026

Solved: Best Marketing Strategy for a Welding Business?

The user has a small mobile welding and custom fabrication business and is looking for the best marketing strategy to expand it into a full-time operation and secure more work.

January 22, 2026

Solved: Best Go-to-Market Strategy for a New Fintech App?

A fintech SaaS company CEO is overwhelmed trying to determine the best go-to-market strategy for their new mobile investment app for expats and digital nomads, aiming to identify the best initial target market and customer acquisition channels.

January 22, 2026

Solved: Low User Acquisition and Retention for Meal Planning App

User is struggling to acquire users for their meal planning and recipe app, despite various marketing efforts. User acquisition is low, and retention is poor, despite the app being in beta and free.

January 22, 2026

Solved: Need Scalable Customer Acquisition Strategy for SaaS Startup

A B2B SaaS startup in accounting software seeks a scalable customer acquisition strategy beyond word-of-mouth and LinkedIn due to limited in-house expertise and budget constraints.

January 22, 2026

Solved: How to create a checklist for selecting an agency?

The user is seeking advice on creating a checklist or guide for selecting an agency, focusing on evaluating reviews, service quality, and operational methods.

January 22, 2026

Solved: Help Needed Generating Leads for Home Remodeling Company

New home builder/remodeler in Florida needs help setting up Google Ads to generate leads for high-end remodels and custom homes, questioning the cost per lead.

January 22, 2026

Solved: Scaling Local Plumbing Service with Qualified Leads

Need to scale a local plumbing service business with qualified leads from Google Local Services Ads and paid search. Looking for an agency that understands local service businesses and delivers tangible results.

January 22, 2026

Solved: Scaling Lead Generation for a Junk Removal Business

A junk removal business is seeking advice on how to scale lead generation efforts beyond Google Ads, flyers, and Facebook Marketplace due to limitations in scalability.

January 22, 2026

Solved: PPC Compliance Requirements for Fintech User Acquisition

A Fintech startup is looking to aggressively scale user acquisition in London via PPC but is concerned about the complexity and compliance requirements within the Fintech industry.

January 22, 2026

Solved: Google App Ads Management for London Tech Startup

A London-based tech startup is struggling to manage their Google app ads and is looking for an agency with experience in the UK/London market.

January 22, 2026

Solved: Recommendations for Advertising/Marketing Companies?

The user is seeking recommendations for advertising or marketing companies. They are looking for pros and cons based on past experiences from others, as they have recently saved up money to invest in such services.

January 22, 2026

Solved: Go-to-Market Strategy for New B2B SaaS Code Review Tool

A software developer needs a comprehensive go-to-market strategy for their new B2B SaaS code review tool, targeting developers and CTOs on a limited budget.

January 22, 2026

Solved: Facebook Ads Suddenly Underperforming

User reports a sudden drop in Facebook ad performance without any changes made on their side, questioning if it's a widespread issue or an algorithm change.

January 22, 2026

Solved: Google Ads vs. Local Services Ads for Local Ad?

The user is seeking guidance on creating a Local Ad for their Google My Business profile and is unsure whether to use Google Ads or Local Services Ads, questioning their differences. They also inquire about the 'Search' ad option in Google Ads and its impact on promoting their GMB profile.

January 22, 2026

Solved: Pinterest Ads Showing Zero Engagement and Conversions

User ran test Pinterest ads with a small budget but is seeing no engagement or conversions, with all metrics remaining at zero despite the ads being approved. They are seeking advice on why this is happening and how to improve their campaign's effectiveness.

January 22, 2026

Solved: Evaluating Performance Agencies for D2C Apparel Brand

User is overwhelmed scaling paid acquisition for their new D2C apparel brand and needs to find a performance agency to help with Meta and Google Ads.

January 22, 2026

Solved: Low App Downloads in London via Google Ads

A fintech startup is struggling to acquire downloads for their personal finance app in London through Google Ads and needs to identify the right KPIs to evaluate agency performance.

January 22, 2026

Solved: Determining the Right Ad Platform Mix for Fintech Startup

A fintech startup in London is struggling to determine the optimal ad platform mix for their budgeting app, targeting young professionals with financial difficulties.

January 22, 2026

Solved: Google Ads Clicks, No Conversions for London Childcare

A recently launched B2C in-home childcare service in London is struggling with Google Ads. They're getting clicks on keywords like "babysitter London" and "nanny London" but have almost no conversions into booking requests or paying customers. They need assistance refining their Google Ads management to improve conversion rates.

January 22, 2026

Solved: High CPMs and Poor Ad Performance for Beauty Store

User running ads for their beauty store is experiencing crazy high CPMs and a poor return on ad spend, seeking help to identify the cause and resolve the issue.

January 22, 2026

Solved: Best Ad Platforms for a Local Home Inspection Business?

The user is seeking advice on the best advertising platforms for their local home inspection business in Atlanta, having had limited success with Facebook and Google Ads.

January 22, 2026

Solved: Need Help Finding Reliable Ad Manager to Improve ROI

The user is seeking guidance on how to find a reliable individual or agency to manage their Google Ads and Facebook Ads campaigns, and how to ensure they improve ROI.

January 22, 2026

Solved: Improving Lead Quality from LinkedIn Ads for Insurance

Insurance comparison platform seeking strategies to refine LinkedIn ad targeting and messaging to improve lead quality and conversion rates.

January 22, 2026

Solved: Scaling Google Ads Strategy for High-End Clothing

The user needs help scaling Google Ads for a high-end clothing client, as CPCs increase and ROAS slows down. They're seeking recommendations after a previous strategy split only yielded growth in mid-performing ads.

January 22, 2026

Solved: What PPC Lead Expectations for a Fintech App in London?

A fintech startup is struggling to achieve significant growth in the competitive London market despite initial success with organic social media. They seek advice on realistic expectations for lead generation and conversion rates from a PPC campaign focused on mobile app installs/users within the first 3-6 months.

January 22, 2026

Solved: Google Ads Showing 0 Conversions Despite Setup

User running Google Search Ads for an appliance repair business is struggling to get conversions despite setting up conversion tracking in GTM and targeting specific keywords and postcodes.

January 22, 2026

Solved: Metrics to Determine if Google Ads Is Worthwhile

A B2B SaaS platform founder is evaluating Google Ads to drive relevant traffic to their signup page before launch and needs help determining if it's a worthwhile investment.

January 22, 2026

Solved: Need Advice on Budget & Campaign Setup for B2B Beta Testers

As a fractional CMO service, I'm launching a LinkedIn content strategy service with a basic landing page. I need to find B2B beta testers but dont know how much to spend or which campaign setup will work.

January 22, 2026

Solved: High LinkedIn Ad Costs, Wrong Audience or Messaging?

I've bin running my plumbing business for five years and know that paid search could get more clients. I have bin dabbling with LinkedIn ads, but the cost per lead is to high and none of the leads are interested. Is linked in ads even right platform or am I targeting wrong ppl or saying the wrong things?

January 22, 2026

Solved: Need B2B SaaS Marketing Strategy for Insurance Software

I'm trying to launch policy management software for insurance brokers but need to get a waitlist going first. As a filmmaker not a marketer, I dont know where to start with marketing, especially video marketing, to reach this audience before the launch.

January 22, 2026

Solved: Meta Ads Strategy for New Clients with Limited Budgets

A user is seeking advice on creating a Meta Ads strategy for new clients with limited budgets, no pixel data, and expectations of guaranteed leads or message conversations.

January 22, 2026

Solved: Finding an Ad Agency to Cut Through Finance Niche Noise

I'm having trouble making my eLearning company stand out. Its hard to compete with all the "get rich quick" schemes. I need to find an advertising agency that can reach serious learners and show them my platform is valuable.

January 22, 2026

Solved: LinkedIn Ads Not Converting for New IF App

Am trying to get my first paying customers for my intermittent fasting app but LinkedIn ads arnt working. The cost per click is insane and am getting hardly any downloads. Am thinking of cutting my losses and trying TikTok or Facebook instead. Need help!

January 22, 2026

Solved: Lead Volume Plateauing for FinTech Lending Platform

I need to break through to capture more market share for my FinTech lending platform, but I'm unsure of the best next step after plateauing. Should I invest more in SEO, explore new paid channels, or overhaul my existing paid search strategy?

January 22, 2026

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