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The Ultimate Guide to Stop Wasting Money on LinkedIn Ads: Target Ideal B2B Customers & Drive High-Quality Leads

Tired of LinkedIn Ads that drain your budget and deliver poor results? This guide reveals the common mistakes B2B companies make and provides a proven framework for targeting the right customers, crafting compelling ads, and generating high-quality leads.

July 26, 2025

Find the Best PPC Consultant in London: Expert Guide

Tired of PPC 'experts' who don't deliver? This guide reveals how to find a results-driven PPC consultant in London, spot charlatans, and ensure a profitable ad strategy.

July 31, 2025

The Complete Guide to Google Ads for B2B SaaS

B2B SaaS Google Ads a money pit? Target the WRONG people & offer demos nobody wants? This guide reveals how to fix it by focusing on customer nightmares.

August 15, 2025

Fix Failing Facebook Ads: The Ultimate Troubleshooting Guide

Frustrated with Facebook ads that burn cash? This expert guide reveals why your campaigns fail and provides a step-by-step strategy to turn them into profit-generating machines.

July 31, 2025

Solved: Video ads or still images on Facebook Ads?

I'm trying to figure out if I should make video ads or just use still images on Facebook. Because it's a newer solution to business problems, I'm thinking of using still images to get a simple message across to users. What do you all recommend?

August 4, 2025

Solved: Best bid strategy for new Meta Ads ecom account?

Im starting a new meta ads account for my ecom company and im not sure what bid strategy to use.

July 18, 2025

B2B Social Media Advertising: Generate Leads on LinkedIn & Meta

Unlock the power of B2B social media advertising! This guide reveals how to choose the right platforms, target your ideal customers, craft compelling ads, and optimize your campaigns for lead generation success.

August 4, 2025

The Complete Guide to Meta Ads for B2B SaaS Lead Generation

B2B SaaS ads failing? You're likely making these mistakes. Discover how to fix them by targeting pain points and offering instant value, not demos!

August 17, 2025

Building Your In-House Paid Ads Team vs. Hiring an Agency: A Founder's Decision Framework

Struggling to decide between an in-house team and an agency? Discover a founder's framework that avoids costly mistakes by focusing on speed, expertise, and risk mitigation. Learn how a hybrid model with a junior coordinator and the agency will let you scale faster!

August 8, 2025

Google Ads vs. Meta Ads: A Data-Driven Framework for E-commerce Brands

Struggling to choose between Google & Meta ads? E-commerce brands, discover a data-driven framework using LTV. Plus: Target search intent & ad creative tips!

August 19, 2025

Solved: Need LinkedIn Ads Agency for B2B SaaS in London

I'm trying to find an agency that know how to run LinkedIn ads for B2B SaaS, but I'm having a tough time finding someone in London that get it.

July 31, 2025

The Small Business Owner's First Paid Ads Campaign: A Step-by-Step Guide

Struggling with your first paid ads? It's likely you're making critical foundational mistakes. Discover how defining your customer's 'nightmare' and LTV can unlock explosive growth. Plus: high-value offer secrets!

August 19, 2025

All Content

Solved: Meta Ads Audience - Broad vs. Detailed Targeting

Im wondering about Meta Ads audiences. Should I make my targeting super precise, or just let the algorithm do its thing? I dont have that many keywords to use as filters, so Im struggling to build a solid custom audience.

December 11, 2025

Solved: Ad fatigue - how to refresh ads effectively?

My ad campaign started strong with great CTRs and CPMs, but now, by week 3, the performance is dropping. Even though I haven't changed anything about the ads, costs are up and clicks are down, and i am not sure what to do.

December 11, 2025

Solved: Understanding Meta Ads Funnel Placement in Andromeda

I'm trying to understand how meta ads are being placed in the funnel stages with the andromeda update. Before this update I was separating by campaigns, but with the new approach of having only one campaign, im not sure how to approach this. Also, im afraid that mistakenly removing ads could sink the ship.

December 11, 2025

Solved: Meta Ads Only Run for 24 Hours - Burnout Fix

My Meta ads are only working for 24 hours. I get a burst of sales, and then everything just dies the next day. Engagement drops too, and I don't know why. I checked the pixel and even tried a new ads account, but nothing seems to fix it. Whats going on?

December 11, 2025

Solved: Optimizing Meta Campaigns Beyond Creative Volume

I'm not sure about how many creatives to put into my campaigns and how to structure them. Even when the campaigns are similar to whats doing well, I get yuck results. It seems like Meta wants to test many creatives. What am i doing wrong?

December 11, 2025

Solved: Narrowing Facebook Ads for Affordable Accessories

I'm trying to start with Facebook Ads but my money is tight. I'm selling affordable watches and handbags and im targeting at Asia and USA. I dont know what keywords to use besides broad ones like "watches" or "bags". How do I narrow down to find customers who wants to buy?

December 11, 2025

Solved: Facebook Ads Monetization Impacting Sales?

Is you all having problems with sales this month too? Because my business page was monetized by Meta and since then there have bin fewer customers. The money from monetization is extremely small so it cannot be that. Also been getting messages about money from ads being shared with the owners of the property rights to the songs used in my reels.

December 11, 2025

Solved: Microsoft Ads not converting despite cheap CPC

I am struggleing with getting any convertions on Microsoft ads. After more than 1,000 clicks, I haven't gotten a single lead form or call. I dont know if its conversion tracking or something else since Google Ads is doing good.

December 11, 2025

Solved: Ad Campaign Clicks, No Purchases - What's Wrong?

I'm running an ad campaign with good clicks (71 Link clicks) and a CTR (all) of 6.68%. My CPM is €35.53, spending $48 and yet, I've made zero purchases. I dont know what I'm doing wrong.

December 11, 2025

Solved: Facebook CPC 10x Higher, Open Targeting Fails

My CPC on Facebook ads has gone up 10x, and I dont know why. I'm using open targeting for both warm and cold audiences, but the cost is the same across both adsets and is way too high. What could cause this sudden spike?

December 11, 2025

Solved: Fresh vs. Old Creative for Meta Ads?

I'm wondering whether its better to create fresh creative for my meta ads or to just keep using the ones I already posted. What do you think?

December 11, 2025

Solved: Higher ROAS with Cheaper or Expensive Products?

I have items at £5 and some at £12. I am wondering is it better to focus on more expensive products because gut reaction says more expensive products. Or maybe the roas of cheaper items is better as it takes more work to encourage someone to spend more money.

December 11, 2025

Solved: Ad Scheduling Impacting Low Google Ads Conversions

I been running Google Ads for my wedding marketplace in the UK (for Asian & Muslim couples) for about 10 weeks. I got 3,000+ impressions, 250 clicks, and a 7% CTR, but only 1 conversion! I'm thinking about ad scheduling, but not sure if it's worth it with my small budget. Am I wasting my time? What times are people clicking?

December 11, 2025

Solved: Low Organic Reach on Facebook for Author

I am finding that my organic views on Facebook have dropped significantly since I started boosting posts for my books. I used to get a decent amount of views without paying, but now it's hard to get even 20 views on a post. I boosted a post and got lots of reactions, but not a single new follower. I am wondering why this is happening and if I'm being penalised for something.

December 11, 2025

Solved: Choosing Between Socials and Website for Google Ads

I'm struggling to decide if I should use social media or a website to show off my Google Ads skills. A website looks more professional but costs money I dont have, while social media is free but everyone else is doing it. I dont know what to focus on to get hired ASAP.

December 11, 2025

Solved: Wrong Audience on Instagram for Marketing Agency

I'm running ads on Instagram for a new marketing agency, and despite carefully segmenting the audience, my ads are reaching the wrong people, like old people and children. What am I doing wrong?

December 11, 2025

Solved: Garage Door Repair Ads Not Working on Meta

I'm trying to help a friend with their garage door repair business using Meta Ads, but its not working. I set a daily budget and targeted specific neighborhoods, but I'm not getting any good leads. I feel so bad, can someone help me figure out what I'm doing wrong?

December 11, 2025

Solved: Google Ads Spending Entire Budget Too Quickly

I'm having a problem where my Google Ads budget is being spent way too quickly. Yesterday, it spent 3 days' worth of budget in just one day, and today it spent a whole day's budget in 15 minutes and its STILL spending the daily spend. I thought lifetime budgets would stop this.

December 11, 2025

Solved: Growth Agencies: Combine SEO, Ads, Outbound?

I'm trying to work out if I should use an agency that does SEO, paid ads, and outbound all in one. I'm not sure if its worth it, or if it would be better if I split the channels up instead. What do you guys think?

December 11, 2025

Solved: Stop Bot Traffic From USA on Shopify Store

I'm having this problem where a lot of traffic to my shopify store is comming from the USA, even though I'm not running any ads there. I dont understand why this happening. How do i stop this?

December 11, 2025

Solved: Bed Linen Store Stuck at 4.5 ROAS

I have a new bed linen store and im stuck at 4.5 ROAS. I tried carousel ads with different interests, cities, and genders but I cant get over 4.5 ROAS. What shuld I do to improve?

December 11, 2025

Solved: Facebook Ad Account Disabled After Failed Payment

My Facebook ad account was disabled after a failed payment. Now, every new account I create gets instantly suspended. I'm not sure if my ad spend is enough to justify working with an agency, but I'm completely locked out of the platform.

December 11, 2025

Solved: 10 Ads at £10 or 1 Ad at £100 for Christmas?

I'm trying to figure out if its better to run multiple ads with smaller budgets or one ad with a larger budget for my service-based business before Christmas. I'm not sure which approach will give me the best results and i need help.

December 11, 2025

Solved: Facebook Ads Only Displaying 5 Images

I am having issue with my facebook adds. When i try to run my adds using the “get more messages” i am now limited to only 5 images, i used to be able to upload more than that. Whats happening?

December 11, 2025

Solved: PPC Ads for Freight Forwarding Family Business

I'm running a family freight forwarding business that gets most of its customers through connections. I've never tried paid ads and I'm not sure if PPC is the right approach for this business model. What do you think?

December 11, 2025

Solved: High CTR, Zero Sales - Campaign Breaking Point

Its a frustrating one. Im seeing a campaign thats dialed in, creative is solid, CTR is through the roof, and CPC is cheap. All the "on-Facebook" metrics look like a huge win but when I check the client's GA, its 250 clicks, 0 sales. What gives?

December 11, 2025

Solved: Google Ads Not Working, Meta Catalog Ads Suck

I'm runnin catalog ads on meta and it sucks. I'm wondering, is google ads even working for other people, or is it just a waste of time?

December 11, 2025

Solved: Campaign Results Affected by Weekly On/Off Schedule?

I'm advertising a doctor's weekly visit to a hospital, turning the campaign on and off each week. Does this on/off schedule negatively affect my campaign results?

December 11, 2025

Solved: Maintaining 1 Adset/Ad Post-Meta Update

Before the update, I was doing 1 creative per adset in each campaign because i thought it was easier to manage. But now im seeing that many people are changing to multiple ads per adset and when I tried to do it myself it looked messy. Can i still do 1 adset/ad or should i switch?

December 11, 2025

Solved: ROAS Dropped After Adding Interest Targeting

I'm having trouble with my ad campaigns. I launched a campaign without interest targeting, and the ROAS was great. But when I added interest targeting, the ROAS dropped big time. I dont understand why the interest targeting isn't working as well as it used to.

December 11, 2025

Solved: Bad Results Scaling Meta Campaigns (5-10%)

Whenever I try to scale my Meta campaigns, even by just 5 to 10%, I get bad or no results. Im trying to figure out why this is happening and what im doing wrong.

December 11, 2025

Solved: Huge Drop Off Between ATC and Initiated Checkouts

Im not sure what the explination is for the large drop off between add to carts and initiated checkouts. I am not sure why this is happening and I need to fix it. Does anyone know the reason why?

December 11, 2025

Solved: Campaign CPM/CPC Same, 0 Leads After Audience Change

I launched a campaign 3 days ago, and after a promising start, my CPM and CPC suddenly became the same, and I'm getting absolutely no leads. I only made one change: removing the audience network. Can anyone tell me why this is happening?

December 11, 2025

Solved: Meta Ad Inactive Despite "Active" Status

I'm trying to run ads for my app (on app store) through Instagram reels using Meta. The ad shows as "Active", but it hasn't spent any money. I didn't put in a bid amount either. How can I fix this so it actually runs?

December 11, 2025

Solved: PMax CPC Drop & Poor Conversion Rate

My PMAX campaign's CPC dropped 80% overnight, and my conversion rate went down the drain too! The interaction rate is the same, and keywords are still relevant. What's going on? I'm so confused and need help fixing this asap.

December 11, 2025

Solved: Exclude Products in Meta Ads with Advantage+

I'm super frustrated with Meta ads. I'm trying to keep a few seasonal products out of my shopping ads, but when I turn on Advantage+, it ignores the product settings I have in commerce manager and the product set I chose. There's supposed to be a checkbox to turn off the "include other products" feature, but it's nowhere to be found.

December 11, 2025

Solved: Multiple Ad Groups in One Google Ads Campaign?

I wanna find out if its okay if I just create one Google Ads campaign for my 13 franchises and just run multiple ad groups within that one campaign. Like one ad group for surveys, one for installation, and another for branded keywords, because if I have to create a separate campaign for each ad group that will be way to much to manage since PPC isnt my full time job.

December 11, 2025

Solved: Google Shopping Campaign Clicks, But No Conversions

I've been running a Google Shopping campaign for a couple of days, and I've gotten over 200 clicks but haven't made any sales. I'm not sure if I should be worried or just let it keep going to get more data. Should I worry?

December 11, 2025

Solved: Targeting Tourists, Excluding Residents on Ads

I run tours in a touristy area and I'm having trouble targeting only tourists with my ads, how do i exclude residents? Even when I use the 'away from home' option, I still target to many residents who wont book.

December 11, 2025

Solved: Medical PPC Ads are Wasting Money?

I'm with a medical practice in the northeast USA, and I'm struggling with our PPC ads. We need someone with medical experience to run paid ads, but i feel like the money is being wasted! We need someone to manage Google and Meta campaigns, but its hard to see whats going on.

December 11, 2025

Solved: Meta Ads Getting ATCs but No Purchases

I need help. I'm getting add to carts on my Meta ads but no purchases. I've spent ₹368 and have 7 add to carts at ₹52.63 each. Should I wait 5 days or test new audiences now?

December 11, 2025

Solved: Local Shop Needs Marketing Plan Without Agency Cost

I'm running a local shop and I cant justify like the agency costs, but I know I need like a better marketing plan. Right now Im just guessing which channels to use for marketing and its not working.

December 11, 2025

Solved: Purchase Rate Dropped 50% on Meta Campaigns

Since the end of October, my meta campaign purchase rate suddenly tanked by about 50%, and I'm not sure why this is happening. I want to get to the bottom of what's causing the sudden drop.

December 11, 2025

Solved: Scaling CBO with New Creatives for Audience Growth

I'm racking my brain on how to introduce a new creative into my top-performing CBO campaign without messing up what's already working. I want to find new audience segments without ruining the current momentum.

December 11, 2025

Solved: Medium Business Meta Ads Minimum Spend?

I'm wondering what the minimum daily spend should be for Meta ads for a medium-sized service business like mine. I am also trying to work out how long to wait before changing an ad that isn't performing well. I am new to this!

December 11, 2025

Solved: Low Conversions Despite High CTR on UGC Marketing

For a new product launch, our UGC marketing videos are getting amazing CTRs, like 8-15% but the landing page views arent turning into sales. Did I mess something up with the campaign, or is it the landing page being too confusing for people?

December 11, 2025

Solved: Meta Ads Budget Blowout After Half the Day?

Does anyone else see that Meta tracks so well for the first bit of the daily budget on target CPA/ROAS then the second bit of the day just goes wrong? I'm not sure if halving my daily budget will fix things or just make it happen with a smaller budget.

December 11, 2025

Solved: High CPA & Checkout Abandonment Issue in November

What's going on? I got 599 checkouts but only 166 purchase in Nov, my CPA was $42 in Oct but now it's $55 and still rocketing. I tried a test-conversion-scale campaign set, and the scale campaign keeps burning my money.

December 11, 2025

Solved: Low ROAS on Google Shopping, Try Engagement Ads?

My google shopping sales ads have tanked, and ROAS is only 2 now. I've tested everything – new creatives and warm audiences. I'm wondering if sales ads even work, or if I should try engagement ads instead? Also, do sales ads only track conversions made directly through Facebook?

December 11, 2025

Solved: Improving Facebook Ads for Home Improvement Leads

I’m struggling with my Facebook Ads for home improvement leads. I’m not getting the quality I need, just a bunch of spam and fake submissions. My ad copies are good, but i need help optimizing KPIs and setting up automations to improve lead quality and follow-up. I need to know how to read the numbers and adjust the campaigns accordingly.

December 11, 2025

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